Ananya Singh Email & Phone Number

Bengaluru, Karnataka, India

Bangalore

Remote

• Oversaw the entire product development process, from concept to launch, for various products and features of Zilingo's ZFactory MES software (SAAS)
• Guided the development and launch of ZFactory's analytics mobile app, leading the project from ideation to implementation
• Collaborated with the data science team to design and implement a real-time alert module, utilizing technologies such as WhatsApp and email, to provide critical information to stakeholders in a timely manner.

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

• Led complex projects aimed at driving business growth and streamlining value-chain activities across Zilingo's B2C and B2B platforms
• Designed and implemented categories across B2B and B2C platforms to meet the evolving needs of the business
• Crafted compelling content for Zilingo Factory's LinkedIn page to increase brand awareness and engagement
• Collaborated with the Data Science team to train AI algorithms to accurately identify key facets such as patterns, sleeve styles… Show more
• Collaborated with the Data Science team to train AI algorithms to accurately identify key facets such as patterns, sleeve styles, colors, etc. across various categories. Show less

Bengaluru, Karnataka, India

• Conducted in-depth research and analysis of current fashion trends as a part of my role
• Designed and optimized app and web layouts for sub-category pages, conducting A/B tests for improved user experience
• Provided support to the tech team by conducting attribute research and analysis to improve the product's user experience, and revising existing attributes (filters) to cater to a wider audience across different regions.

Mumbai, Maharashtra, India

• Conceptualized and executed eye-catching visual displays for D'decor outlets across India
• Hands-on involvement in setting up and installing the displays to enhance the in-store experience
• Negotiated with suppliers to secure the necessary fabrics and elements for display creation
• Provided support during product photoshoots to ensure optimal presentation of merchandise.

Mumbai, Maharashtra, India

• Collaborated with the VM Manager to develop and execute innovative visual merchandising strategies
• Procured props for store openings and seasonal launches, supporting the seamless implementation of new displays
• Adapted displays to highlight new product launches and reflect seasonal themes, contributing to an engaging shopping experience for customers.

Mumbai Area, India

Developed creative content for website, social media, business identity, etc.

Mumbai

• Develop, execute, and monitor comprehensive digital marketing plans to enhance the company's services promotion.
• Explore innovative methods and channels to increase brand visibility and reach.
• Plan, implement, and optimize website, Google AdWords, SEO, and social media marketing campaigns to drive business results.
• Perform budget management, regularly track key performance indicators, and report on marketing campaign performance.

Fashion Business Management (Marketing And Merchandising)

Bachelor Of Management Studies (Bms)

Hsc, Arts