Communications professional focused on bringing together the right mix of public relations, content marketing and great messaging to help her clients gain maximum brand exposure - always in alignment with key business goals. Andrea has experience working with B2B and B2C companies of all sizes and stages in tech, travel, corporate real estate, education, HR, and more. Recent OHPR Clients: Tango, bnbfinder, AmTrav, Vivery, Swivel, FM:Systems, Snap Kitchen, Asure (NASDAQ:ASUR), Alen Air Purifiers, Pitsco Education, TicketCity, SAM Medical, Crayola, Destination Imagination.Specialties: Thought leadership campaigns, media relations (B2B and B2C), content strategy & writing, speaking and award opportunity placement, brand messaging and positioning, product and service launch strategy.

Develop, lead and execute strategic communication programs that help clients of all sizes in space exploration, technology and education to establish (or sustain) leadership positions. Key activities include: Core Public Relations: - Create compelling PR campaigns that drive results through successful media tours, press coverage, speaker placement, awards and the coordination of events.Digital Media: - Social media campaign management, content creation that increases client exposure and engagement across various social channels Leadership Positioning: - Monitor and research key industry trends and the competitive landscape to identify and build a positioning platform that helps clients with messaging, brand positioning and value propositions. Market Development: - Support market development activities that align with client solutions and customer needs by identifying and creating sustainable relationships with client customers, channel partners, technology partners, employees, investors and government officials.###

(LPP was acquired by FleishmanHillard)- Supported teams with varied public relations activities for both B2C and B2B clients in the education, clean technology and IT management industries.- Monitored and analyzed industry trends and social media conversations to develop proactive pitch angles and blog content.- Wrote and distributed communication materials including news releases, pitch letters, media training exercises and briefing materials.- Managed speaking and award programs for clients, including LEGO Education, Radvision (an Avaya company), Kodak and Hitachi Data Systems.- Secured coverage through launch-related and proactive outreach in top-tier business, trade and regional outlets, including Bloomberg, Forbes, Reuters, U.S. News & World Report, The Wall Street Journal, Austin American-Statesman, FOX 7 (KTBC Austin) and more.- Served as day to day client contact; lead client calls.- Researched and contributed PR-related content for RFPs; actively participate in new business pitches.- Supervised and mentored interns and associate account representatives across multiple accounts.

Support team on an average of 5-7 accounts with a focus in education, healthcare and B2B technology. In this role, I conduct several strategic communication activities, including media outreach, executive speaking opportunity placement, brand positioning, and event management. Key Contributions: - Managed and provided onsite support for a global series of media breakfast roundtable events. - Write and edit press releases, pitches and speaker abstracts for proposal.- Build targeted lists of media contacts, editorial features, speaking engagements and award opportunities.- Pitch on various client announcements to media on the local, national and international levels.- Develop corporate positioning platforms and strategic product brands.- Assisted with the formation and launch of the Healthcare Mobile Innovation Alliance.- Internship coordinator and supervisor.

- Responsible for writing, proofreading and editing press releases, bill analyses, e-mails and event invitations. - Planned and coordinated multiple events.- Supervised, trained, and evaluated nine interns for the House committee on Ways & Means and the legislative office.- Point of contact for constituents; scheduled and screened meetings with House members, Senate members and lobbyists.

Participated in and observed the daily work of public relation professionals at a local PR agency which specialized in a wide range of industries locally, statewide and nationally. Key Contributions:- Wrote press releases and media advisories for St. David's Round Rock Medical Center and Concordia University Texas.- Pitched and distributed press releases to various Austin publications regarding Texas Freedom Network’s 2008 annual gala which received coverage in several media outlets. - Assisted with client events including Community Information Night for Exelon Nuclear, Concordia University Texas Campus Dedication and Hornsby Bend Utility Company town hall meetings.- Voluntarily extended internship term to update intern handbook and train spring interns, which helped them better understand the agency, its operations and their job duties.

Responsible for planning, promoting and executing a four-day event comprised of more than 75 mass media professionals including keynote speakers Scott McClellan, former White House press secretary, and Heloise, the Helpful Hints columnist. Key Contributions:- Wrote, pitched and distributed press releases and media advisories to publications in the Austin-San Antonio corridor, which resulted in media coverage in various publications including the Austin American-Statesman and the Austin Chronicle. - Developed and assembled media kits and monthly activity reports for clients.

Developed winning media launch kit, which was implemented as part of the public relations effort for the Austin chapter of Project Management Institute’s 2008 Job Fair. Key Contributions:- Wrote press release, contributed article and media advisory.- Designed brochure and newsletter.