Andrea Lopes Email & Phone Number

Rio De Janeiro, RJ, BR

Rio De Janeiro

• Responsible for strategic planning and execution of marketing actions related to the business, following the guidelines and metrics of the Oncoclínicas Group.
• Responsible for the marketing of the 10 units in Rio de Janeiro and 9 units in Espírito Santo of the Oncoclínicas Group.
• Development of marketing plans (online and offline), event coordination, social media management.
• Budget management and interface with Agencies and Press Office.

Rio De Janeiro

• Responsible for strategic planning and execution of marketing actions related to the business, following the guidelines and metrics of the Oncoclínicas Group.
• Responsible for the marketing of the 10 units in Rio de Janeiro and 9 units in Espírito Santo of the Oncoclínicas Group.
• Development of marketing plans (online and offline), event coordination, social media management.
• Budget management and interface with Agencies and Press Office.

Rio De Janeiro

• Coordination of strategic marketing planning, development and approval of advertising campaigns (online and offline) for the brands Amil and Americas Serviços Médicos.
• Development of institutional and promotional materials.
• Monitoring of metrics reports and results of marketing actions.
• Carrying out important projects, including the rebranding of Amil, the Hospital Samaritano - Higienópolis campaign and the launch of the new Hospital Samaritano - Paulista.

Rio De Janeiro

• Responsible for planning and executing the 360º marketing processes, based on the strategies and objectives of Americas Serviços Médicos.
• Management of the group's medical-hospital brands, including Americas Medical City, Hospital Samaritano, Hospital Pró-Cardíaco, Americas Oncologia (former Grupo COI) and Hospital e Maternidade Santa Lúcia.
• Management of advertising campaigns (online and offline) for brands.
• Management of digital channels, including website, Facebook and Youtube.
• Interface with administrative and project management platforms, such as Mercado Eletrônico, Job Management, Wrike and Trello.
• Realization of important projects, such as changing brands of medical-hospital units and creating videos with health content for the lay public on digital platforms (Hospital Pró-Cardíaco, Americas Oncologia and.

Rio De Janeiro

• Responsible for planning, branding, sponsorship analysis and development of new institutional and promotional communication projects.
• Planning, development and execution of corporate events, product launches, internal marketing, promotional actions and special projects.
• Budget management for events, actions and projects, with analysis of sales performance and customer profile.
• Interface with administrative platforms, such as supplier registration, launching invoices in Oracle and issuing bank slips.
• Elaboration of briefings, management reports and demand follow-up schedules.
• Interface and negotiation with suppliers, such as advertising agencies, promotional agencies, gift companies, bureaus, press relations and online and offline media.

Rio De Janeiro

• Responsible for serving corporate customers (Vale, Samsung, Firjan, among others) and representatives of the BonecoECO product;
• Administrative management of contracts with suppliers, representatives and issuing of electronic invoices;
• Support in the planning and development of products and communication pieces (POS materials, packaging, direct mail and advertisements);
• Elaboration of reports on sales and customer satisfaction research.

London

• International experience that provided the development of the English language;
• Customer service (taking the order, preparing the drink, serving and closing the account);
• Control and replenishment of beverage stock, cleaning and organization of the establishment.

Rio De Janeiro

• Responsible for developing promotional actions and merchandising for the end customer, suggesting solutions that generate visibility for the Petrobras brand;
• Preparation of briefings and reports (spreadsheets and presentations).
• Some events held: Petrobras Motor Sport, Festival de Teatro de Curitiba, Petrobras Nas Ondas - in partnership with Sport TV -, Festival de Gramado, merchandising in the film Speed Race and actions in the 2007 Pan.

Mba, Gestão Em Marketing

Mba, Gestão Empresarial E Inteligência Competitiva

Bacharelado, Comunicação Social - Publicidade E Propaganda