My story as an independent consultant in digital marketing and advertising begins with over 10 years of experience in generating demand and sales through multi-platform strategies based on methodologies and experimentation in Inbound and Strategic Marketing.I started my career in the retail sector, where I learned the secrets of how to attract and retain customers. As my career progressed, I delved into the world of finance and commercial service, where I was able to apply and perfect my skills to maximize sales. My passion for marketing and digital advertising led me to work as a digital marketing director from Colombia to Spain, where I specialized in developing strategies for business and product models, using techniques for attribution of results in social networks, engineering, expert voice, ad space (third-party payment), analytics, active listening, Influencers, automation, data intelligence, CRM, and SEO.My focus on research marketing allows me to propose hypotheses and through testing, determine which strategies work best. I had the opportunity to be CEO of my own agency, Crivany, where I learned from successes and failures and provided comprehensive digital content solutions for SEO, SEM, social media, digital ads, web development, and more. Our main focus was strategy, we studied market trends and through the implementation of sciences, we determined key goals to attack in that market.In summary, I am passionate about digital advertising and marketing, always looking to learn and grow in my career. My experience in sales, collection, customer service in call centers, B2B and B2C has allowed me to have a complete view of the business world and I am ready to apply my skills to help my next client achieve success. And I don't stop there, in addition to that my goal is to learn web programming to further enhance my knowledge, and become an integral digital consultant.