Angela Newcomb Email & Phone Number

Kansas City, Missouri, United States

• Client experience: Land O' Frost, Wilton, UCB

Kansas City, Missouri, United States

• Managed IHOP and Fogo de Chão accounts, and served as liaison between client and agency teams
• Oversaw the CRM strategy, creative, testing, and deployment of 20-30 emails monthly, sending to over 12 million subscribers
• Spearheaded the rollout of IHOP’s first-ever loyalty email journey
• Led 2-3 project kickoffs monthly, lead internal reviews, and ensured deliverables met client objectives
• Reviewed monthly billing worksheets to troubleshoot and approve as needed
• Served as project manager for IHOP internal teams for first 2.5 years of role (built timelines, calendars and managed workflows for creative teams)

Madison, WI

• Created the first-ever digital Wienermobile press kit, resulting in a 366% increase in Hotdogger applications
• Spearheaded new scheduling/request process and web-based Wienermobile schedule used by 5,000+ consumers and 200+ Kraft Heinz employees yearly

Madison, Wisconsin Area

• Recruited, hired, trained, and managed a team of 12 Wienermobile Spokespeople ("Hotdoggers") yearly.
• Coordinated the schedule for 6 Oscar Mayer Wienermobile vehicles and collaborated with Kraft Heinz sales team to secure over 1,400 events per year.
• Led information sessions and interviewed Hotdogger candidates at 3 Universities.
• Administered the @Wienermobile official Twitter page.
• Reviewed/sorted through 200+ Wienermobile event requests per month.
• Coordinated 3 tent-pole events (i.e Whittier, AK) for Oscar Mayer's #ForTheLoveofHotDogs campaign, which generated over 1.8 Billion earned impressions.

• One of 12 "hotdoggers" selected from 1,500+ applicants to drive the Oscar Mayer Wienermobile for a one-year tour, representing the multi-billion dollar brand at fairs, festivals, retail and charity events across the.
• Promoted new Wienermobile virtual ride app for smart devices, resulting in over 100 virtual headset sales in three months.
• Interacted with over 2,500 consumers weekly through variety of marketing efforts
• Helped launch national campaign for the Wiener Rover in New York City on National Hot Dog Day, achieving over 100 million media impressions; appearances included the Today Show, People Magazine, and Jalopnik Magazine.
• Pitched local media in new markets weekly - including television, radio and print.
• Communicated consumer insights back to the Oscar Mayer marketing team daily.

• Helped UT to a seventh-place team finish – the best ever by a Big 12 school - in the Longhorns’ first appearance as a team at the NCAA Championships
• Two-time CRCA National Scholar-Athlete (2014 & 2015)
• 2015 NCAA Championships participant
• Two-time Big 12 champion (2015 Second Varsity 8+, 2012 Fourth Varsity 8+)
• Three-time member of Big 12 Boat of the Week (Second Varsity 8+, April 1 and April 29, 2015; Varsity 4+, April 9, 2014)
• Three-time Academic All-Big 12 First Team (2013-15)

• Tutored student-athletes in American Sign Language 2 and Introduction into Advertising (ADV318J)

Austin, Texas Area

• Developed a 6 week marketing campaign to drive sales amongst current students for a new mobile-only version of an exclusive sports package (NFL Sunday Ticket), resulting in over 150 subscriptions
• Scheduled 6-8 weekly events that aligned well with the brand; engaged with 2,500 students weekly
• Secured vendor space at events on or around campus for brand activation
• Built relationships with over 15 student organizations
• Researched creative ways to extend brand awareness to the greater student population

Austin, Texas Area

• Increased Facebook and Twitter followers by 12% (75 people) through designing and executing the organization’s social media strategy
• Created social media campaigns for Zilker Relays, Rally, and Summer Wilderness Trips
• Wrote and edited press materials/letters to donors
• Edited and updated website content/blog posts
• Assembled care packages for campers

Austin, Texas Area

• Marketed 5 school events via social media
• Wrote and edited 2 press releases
• Photographed school play, helped paint scenery and applied cast make-up for each performance