Anil Kumar Email & Phone Number

Gurugram, Haryana, India

Gurugram, Haryana, India

Gurgaon, India

Noida

Passionate about mobile advertising, Focus more on analytical & results oriented approach.The nature of my profile includes a great deal of independent research and requiring initiative. I am a highly organised, creative and motivated professional. Business Operations including Account Management, Performance driven Mobile advertising, Campaign Planning and Management (CPI, CPL, CPA and CPM), Programmatic Advertising, Service Delivery, Client Servicing, Lead generation.I enjoy nothing more than big-picture, forward thinking but I am also very analytical and thorough in developing business plans and strategies. I am very much a team player and thrive in a stimulating and dynamic environment.My goal is to continue learning and developing my expertise in my future role. My strengths include, but are not limited to the following; • Able to develop a dynamic and cooperative relationship with my clients.• Always having a clear focus on targets and performance.• Understanding the importance of having a good relationship with publishers.

Delhi

•New strategies with every upcoming Campaign to get the best results for company as well for clients. •Analyzing campaigns conversion on daily basis data to use the best base sources.•Segmented and targeted SMS advertising. Creating highly convincing SMS verbiages for CPA and CPI Campaigns.• Keep Tracking of Daily targets and monthly targets.•Responsibilities included identifying revenue opportunities with both existing and new clients.•Content writing – Scripts for the promotions, Landing page description, and Campaign promotion contents, client approval• User retention strategies – Sending highly convincing SMS for purchase• Working on WAP Pages, Designing architecture for Campaign display