Anna Poppiti Email & Phone Number

Philadelphia County, Pennsylvania, United States

Philadelphia, Pennsylvania, United States

Philadelphia, Pennsylvania, United States

Partnered with Skin Devotee, a Philadelphia-based skincare studio:• Developed a brand ambassadorship program to integrate influencer marketing strategy.• Created marketing strategies (SWOT, Marketing Mix) and researched media contacts to generate additional exposure for the businessPartnered with Moondance Farm Studios, a Philadelphia-based Gift Store:• Gained marketing experience through conducting A/B tests and designing posts for social media applications.• Modified existing online branding guideline to better define Moondance’s brand identity.

• Responsible for planning, organizing, all weekly meetings with 10 student consultants in developing and executing marketing strategies for a Philadelphia-based bookstore.• Conducted market research including SWOT analysis and surveying to gain insights on and entry points into the target market.• Partnered Head House with Philadelphia book clubs and coffee shops.• Designed creative assets and create content for Head House's social media pages.• Managed communication between Directors, Account Project Manager, Creative Team, and the Client.

• Collaborate with a team of 10 members to curate social media content for the professional organization's social media page. • Follow a schedule to create and then post pre-planned content concerning trend breakdowns and other creative fashion-based topics.

F&B connects Temple students to fashion and other creative industries by providing members with exposure, skills, and networking opportunities needed to achieve their career goals. Members receive advice from professionals in the fashion industry and attend professional development workshops.

Philadelphia, Pennsylvania, United States

• Strategized various methods to introduce HostU’s housing platform to targeted demographics.• Conducted outreach to potential organizations for partnership opportunities to increase visibility.• Worked to promote HostU as a service for students and match them with compatible housing, acquiring over 30 users for the platform.

Partnered with Berkadia, a joint venture commercial real estate company of Berkshire Hathaway and Leukadia. Collaborated with a team of 5 consultants to redesign Berkadia's Summer Internship Program:• Conducted data analysis through creating a survey and interpreting its results.• Researched current company logistics and competitors in order to assess the current program.• Offered recommendations for the program focusing on intern tasks, program structure, program process, and promotion through online platforms.• Communicated findings in a concise final presentation to Berkadia employees.

Bachelor Of Business Administration - Bba

Activities and Societies: American Marketing Association, Cherry Consulting, Fashion and Business Professional Organization, Business.

Education record

Activities and Societies: Founder and Co-president of Charter Book Club, Save the Children, Treasurer of Make a Wish Chapter, Key Club.