Anna Lee Email & Phone Number

Melbourne, VIC, AU

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

• Creation and execution of marketing strategies - including segmentation, positioning,targeting, key messaging and communications - across the customer journey to acquire,nurture and engage consumers.
• Utilising data insights, market analysis and industry understanding to identify and capitaliseon profitable growth opportunities.
• Creative development and execution of all external visual and communication brandrequirements, including copywriting, photography, video and… Show more
• Creative development and execution of all external visual and communication brandrequirements, including copywriting, photography, video and visual artwork. Show less

- Creation of go-to market strategy to maximise exposure across two unique large-scale venues.- Driving engagement through strong, consistent and on brand messaging across our communication channels.- Managing the Events & Functions business, delivering an innovative and exciting program of events.

• Responsible for performance of two multimillion-dollar apparel departments in conjunctionwith the Category Buyer, ensuring profit, sales budgets, critical path timelines and brandintegrity are all met.
• Strong negotiation skills required for costing exercises with local and international suppliers.
• Management and approval of all stages of the production process.

* Assisting the Knitwear Buyer in production of in-house brand

* Assisting the Miss Shop Apparel Buyer and Product Developer with production of in-house brand and assisting with buying national brands

Bachelor Of Information Technology, Information Technology

Bachelor Of Commerce, Marketing