Anna Oberkircher Email & Phone Number

Durham, Nc, Us

Albany, New York, United States

• Implemented the development and execution of the company's first formal design process for website projects, emphasizing a user-centric approach to enhance user experience.• Collaborated closely with cross-functional teams to translate client requirements and business goals into innovative visual solutions, incorporating feedback to iterate and refine designs effectively.• Developed mock-ups and conceptualized designs for client websites, ensuring alignment with brand identity and marketing objectives.• Executed user-centered design methodologies, including wireframing, prototyping, and usability testing, to validate design concepts and optimize user interactions, resulting in enhanced user satisfaction and retention.

United States

• Designed and produced a wide range of digital assets for automotive dealerships, including social media graphics, print materials, website elements, email campaigns, and Google ads.

United States

• Managed and executed comprehensive visual design solutions for a local gym, Aevitas Fitness, encompassing logo designs for different programs, social media design and management, and apparel design for events throughout the year, resulting in strengthened brand identity, increased community engagement and sign-ups, and enhanced marketing efforts.• Proficient in creating visually stunning and user-friendly websites using Squarespace, Wix, or WordPress platforms, leveraging expertise in HTML and CSS to customize layouts, styles, and interactive elements. • Managed end-to-end website design projects independently, from initial ideation and sketching, to utilizing Figma to craft comprehensive journey maps, wireframes, and prototypes, ensuring cohesive user experiences and seamless integration of design elements, to final production and delivery, while adhering to project timelines and budget constraints.• Developed custom logos, branding materials, and style guides tailored to each client's unique needs and target audience, ensuring consistency across all touch points and channels.

Albany, New York Area

• Responsible for the designing landing pages, and maintenance of websites for Alleycat’s Soccer Club and Afrim’s Sports.• Conceptualized and executed brand logos for the new opening of Afrim’s Sports Park and the food court Tavern on The Turf.• Managed multiple design projects simultaneously, prioritizing tasks and meeting tight deadlines while maintaining a high standard of quality and creativity.• Designed visually striking promotional materials, including posters, flyers, and banners, to promote sporting events, tournaments, and facility amenities, resulting in increased attendance and community engagement.• Conducted photo shoots and curated image libraries to capture the excitement and energy of sporting activities and events, enriching promotional materials and digital content with authentic imagery.

Utica, New York Area

• Major GPA: 3.7 / 4.0• Minor: Marketing• Honors: President’s List (Fall 2016, Spring 2017, Fall 2017), Dean’s List (Spring 2016), Organization of The Year• Relevant Coursework: Advanced Digital Graphic Design, Visual Identity and Branding, Advertising Management, Information Design, Computer Software Documentation, Consumer Behavior, Marketing Management.

Buffalo, New York

• Designed print materials, such as postcards, business cards, and flyers, for a diverse range of clients.• Managed social media postings for SB Marketing and various clients.• Conducted research on SEO and developed strategies that led to an increase in client customer acquisitions.

• Designed visually engaging flyers and social media graphics for multiple departments within the College of Arts & Sciences.• Managed and executed the Beautification Project, collaborating with departments to conceptualize and paint murals in key locationson campus. Strategically enhancing important areas and increasing visibility and engagement within the school community.

Utica, New York Area

Suny Polytechnic Institute

• Provided strategic leadership for the organization by working with the board and other staff to establish long-term goals, plan, develop, and organize events for students twice a week.• Collaborated with other organizations and clubs to host joint-events, improving student turnout.• Managed budgets and resources efficiently, leading to a budget increase as a result of event success.• Awarded, for the first time, the Student Government’s prestigious ‘Organization of the Year’ award for the 2016-2017 term.• Increased student turnout to AHAB hosted events by 80%.

Suny Polytechnic Institute

• Designed and created marketing and publicity materials for promotional events, including: flyers; social media and print-advertisements; along with setting up and facilitating events.

Buffalo/Niagara, New York Area

Associate: works on the floor, helps organize items, runs items onto the floor, helps customers.

Buffalo/Niagara, New York Area

Store Front: cashiering, making coffee, preparing the food.