Anne Kerns Email & Phone Number

Silver Spring, Md, Us

Washington, Dc, Us

Design director, graphic designer, partner. Design director providing creative oversight of all brand and creative projects for the company and its portfolio of mission-driven clients. Guiding creative direction and strategy in activations of the Mission Partners brand and its many initiatives including Mission Forward and Mission Partners Press. Overall responsibility for development, planning, and implementation of creative projects.

Graphic designer, art director, creative director, consultant. Independent designer providing graphic design expertise to nonprofits, businesses, and as an extension of in-house marketing teams. Specialty in long-form design for print and digital media (reports, publications, and books), logo and identity materials, branding, marketing materials, and concept-based communication solutions (book covers, infographics, business collateral). Social media and email graphics to increase brand engagement, event and trade show materials, advertising, and creative assets to engage audiences. Photo research, selection, and occasional custom photography and illustration to supplement client-provided content. Collaboration with contractors, clients, vendors, and other stakeholders to achieve the best possible outcomes while meeting tight deadlines and budgets. A committed professional with the ability to juggle numerous projects and solve problems while delivering high-quality work.Project-based consulting, problem-solving, and strategic advice, including: naming, copyright and trademark information, expert for law firm, recruiting for design employees, client training in design principles and in PowerPoint, managing website content audits and the accompanying reports, press inspections and vendor management, website art direction and management, producer and creative director for motion and animation, and project scheduling and management. Periodic copywriting, editing, and copyediting.• Developed a template for Brand Identity Guidelines, to provide to clients. • Wrote a white paper on copyright and trademark basics for marketing professionals.• Trademark registration for Anne Likes Red!®

Part time design professor. Spring 2018–Summer 2019; Fall 2022–Spring 2023.Graphic Design Processes. Taught overview of processes through a brand development framework including foundations, project management, strategy & content, design, and production. Students could select from a product, service, or nonprofit with a focus on people, wellness, or social determinants of health. Final project was cumulative with a comprehensive brand guide booklet and deck presentation.Magazine Design, Layout, and Production (Special Topics in Art). Developed and taught a “design boot camp” for summer term. Lessons included magazine history, design elements and principles, representation and concepting, typography and working with type, structure and planning, parent pages and style sheets in InDesign, grids and layout, image techniques, and color palettes. Main project was a publication incorporating the key elements of magazines, and design brief development, with original content. This new course was conceptualized to address the demand for design courses for non–design majors. Advanced Graphic Design Principles (Design in Society). Taught course focusing on social responsibility and community activism through design and visual storytelling. Projects included infographic poster, animation, and “build a better mousetrap” culminating in a Pecha Kucha presentation of their proposal to address an issue affecting an underrepresented population. Intermediate Graphic Design Principles (Typography). Taught history and principles of typography, with an emphasis on communicating with type and using and setting type appropriately. Three Dimensional Graphic Design. Taught dimensional thinking, including exhibit design and direct mail. Final project was a line of packaging for a brand.

Fairfax, Virginia , Us

Part time design professor. Senior Design Project. Taught publication design, culminating in a book, that students researched, wrote, designed, and produced. Emphasis on concept development, articulation, execution, and production.• Commendations from Associate Provost for Undergraduate Education and Associate Provost for Faculty Development for highly-rated synthesis course.Graphic Information Design I (Typography). Taught intensive overview of the history and principles of typography. Projects included found typography, type specimen booklet, and type designer poster. I always tried to focus on concept development, layout, typography, and print production. But in the last few semesters, I defined five core competencies which I believe are necessary for success in a design career. My evaluations became more targeted and students could see their level of achievement in each area. --Participation and Collaboration--Concept (ideas and strategy)--Communication (written and verbal)--Design and Aesthetics--ProductionI also included professional practices, current topics, copyright and licensing issues, and designer responsibilities in lectures and class discussions.

Us

Potomac, Md, Us

Certificate, Executive Education, Aiga Business Perspectives For Creative Leaders

Bs, Advertising Design