Currently advising companies and tech start-ups in AEC and Product Design & Manufacturing.Most recently, Global Segment Lead for AEC and Digital Manufacturing (CAx) at HP, responsible for developing and executing the product, strategy, and marketing vision for these key segments, which are vital for HP's growth and innovation in the AEC and digital manufacturing (Product Design and Manufacturing) industries. I have over thirty years of experience in this field, leading cross-functional teams, managing customer relationships, and driving new business opportunities.My core competencies include product marketing, product management, direct sales and channel management, customer service and customer relationship management, new business development, and domain expertise in digital manufacturing, smart factory, automation, additive manufacturing, and industry 4.0 and 5.0. My mission is to enable HP's customers and partners to transform their businesses and operations with HP's industry-leading high-performance compute solutions and technologies, and to position HP as the world leader in the digital manufacturing and AEC segments.