Apoorva Mittal Email & Phone Number

Toronto, Ontario, Canada

*Led research for Vena's first AI solution, steering the project from its conceptualization through various usability sessions. Cultivated relationships with over 20 customers, engaging in 60+ interactions from initial discovery to solution refinement to sign-up for the Beta Program*Investigated underlying causes of NPS detractors by engaging with 20+.

Toronto, Ontario, Canada

Here are a few key projects I undertook as a UX Researcher:* Implemented research operations to enable product teams to conduct autonomous research; streamlined processes across the research cycle to ensure teams solve the right problem, recruit relevant customers, ask the right questions and deliver unbiased user insights. Facilitated over 10 research.

Toronto, Canada Area

Current Team - Plastics (Credit Card) Fulfillment*Leading cross-functional effort to create monitoring metrics to track customer experience from card application to activation by conducting data analytics on SQL and interviewing stakeholders from different teams such as Brand Partnerships, AML, Activations and Fraud; automated few metrics and drove value.

In a team of three, used the business design methodology (Rotman's 3 gears of Business Design) to understand:*The active, passive and non-users of Samsung's four services*The behavior of consumers of competitive services- Analyzed 3,000 survey responses to recruit participants and conducted screening calls- Conducted secondary research (including analysis.

Toronto, Canada Area

Key engagements in Business Design (design thinking for business):*Toronto Police Service (TPS) - Identified target user and created engagement strategy for Toronto Police Service Public Safety Data Portal using design research techniques*Mississauga Integrated Care Center (MICC) - Designed team building solutions to develop a culture of unity and respect.

Key engagements:*Led an engagement team that conducted desk and qualitative research into behaviours that prevent women and visible minorities from applying to Canadian Armed Forces and recommended solutions to address the same; designed a diversity and inclusion playbook that can be used by different organisations to plan and implement diversity and.

Gurgaon, India / Sydney, Australia

Key Engagements:*Performed desk research and round table sessions with 10+ clients to develop new offering - 'Third party vendor risk management' to identify and manage risks for clients from supplier transactions; solution pitched and sold to 4 clients*Conducted 50+ interviews with accounting professionals to gauge their understanding of company.

Gurgaon, India / Slovakia, Europe

Key engagements: *Utilized data analytics to identify redundant processes across Portfolio Management processes for Westpac; reduced duplication in work effort by 37% resulting in new contract awarded worth USD $1M*Improved and created operational controls to ensure financial compliance in an Australian bank, uncovering serious non-compliance issues.

Key engagements:*Statutory Audit of Government of India owned Power Companies and Health Missions.*Internal Audit of Government of India owned Seed Company and Engineering Company.*Filed returns for Individuals, HUFs, Companies, and Partnership firms. *Prepared Tax Audit Reports and Credit Monitoring Appraisals.

Master Of Business Administration - Mba

Activities and Societies: 1. Business Design Club Executive - Industry and Careers (2018 - 19) 2. LINKS VP - Communications (2018 - 19)As.

Associate Chartered Accountant, Accounting And Finance

Bachelors Of Commerce (Hons.), Banking, Corporate, Finance, And Securities Law