April Ashby

April Ashby Email and Phone Number

Vice President, Content Design Manager in Customer Experience Design @ Wells Fargo
san francisco, california, united states
April Ashby's Location
Charlotte Metro, United States
About April Ashby

Specialties: Marketing Writing, User Interface Writing, Technical Writing, Online Help, Public Relations Writing, Creative Writing, Proposal Writing, and Business/Corporate WritingInstructional development and designProject and relationship management

April Ashby's Current Company Details
Wells Fargo

Wells Fargo

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Vice President, Content Design Manager in Customer Experience Design
san francisco, california, united states
Website:
wellsfargo.com
Employees:
246787
April Ashby Work Experience Details
  • Wells Fargo
    Vice President, Content Design Manager
    Wells Fargo Oct 2016 - Present
    Charlotte, Nc
    Manage a team of content designers who write and edit content for the CEO portal, Wells Fargo’s commercial online banking platform.
  • Wells Fargo
    Assistant Vice President, Lead Editor
    Wells Fargo Apr 2009 - Oct 2016
    Charlotte, North Carolina, United States
    Provided oversight to junior writers and wrote and edited content for the CEO portal, Wells Fargo’s commercial online banking platform.
  • Wells Fargo
    Assistant Vice President, Senior Content Manager
    Wells Fargo Jan 2005 - Apr 2009
    Wrote and/or edited marketing and brochureware material for wachovia.com and all affiliate Web sites under strict and tight deadlines.Wrote and/or edited content for larger online initiatives, including Mobile Banking.Wrote, edited, and developed all help content for Online Services Help using RoboHelp.Managed relationships with a diverse set of business partners and act as their entry-point to the Interaction Design Group (IDG).Developed content for Wachovia Web sites using the Vignette Content Management Application.Acted as project manager for marketing campaigns and other small initiatives, as necessary.Performed routine maintenance to Web pages, as necessary.Performed peer reviews of brochureware material prepared by other Content Managers for style, tone, and content.Wrote, edited, and maintained the Wachovia.com Style Guide.Collaborated with designers, developers, information architects, and other marketing and IDG individuals to create the highest quality campaigns and material and to move to production as quickly as possible.
  • Wells Fargo
    Officer, Instructional Designer
    Wells Fargo Aug 2003 - Jan 2005
    Wrote and designed training materials for the General Banking Group Wholesale and other areas of the Bank under strict and tight deadlines.Acted as Project Manager for training design and development projects.Manageed outside contractor hours and work.Edited and reviewed training materials prepared by other co-workers and contractors for style, tone, and content.Edited, reviewed, wrote, and tested online training and assessments.Collaborated with other Bank employees to research and gather information and materials to include in training.Conducted and facilitated training sessions as necessary.Worked on a team to create a style guide for the Learning Design Group.Participated in training sessions and conferences as appropriate.
  • Wells Fargo
    Closing Specialist
    Wells Fargo Feb 1998 - Aug 2003
    Obtained and reviewed all required documentation for loan closing.Assisted underwriters with daily activities including documentation issues and interaction with customers and attorneys.Monitored customer non-sufficient funds and daylight overdrafts each day and contacted customer if one appears to discuss why the problem happened and how it will be covered.Processed loan payments, advances, and payoffs.
  • Unc Charlotte
    Writing Graduate Student Intern
    Unc Charlotte Aug 2001 - Jul 2003
    Wrote articles about gifts of $25,000 or more the University receives from donors for Campus News, the faculty and staff newsletter.Wrote articles for the Campaign Newsletter, a newsletter that is mailed three times a year to over 2,000 donors and friends of the University during the $100 million campaign.Wrote articles for UNC Charlotte Magazine, the magazine that is mailed to over 55,000 friends and alumni of the University.Wrote proposals to donors requesting gifts for the It Takes a Gift campaign.Interviewed donors, faculty, and staff about gifts the University receives.Participated in event planning as needed.Researched donor profiles and university records and files to gather the appropriate information to conduct interviews properly and ensure all facts are correct before publishing articles.Consulted with donors, faculty, and staff about articles, and work with them to edit articles properly and to their approval.Assisted with writing and editing correspondences and various mailings to donors and University faculty and staff.

April Ashby Education Details

Frequently Asked Questions about April Ashby

What company does April Ashby work for?

April Ashby works for Wells Fargo

What is April Ashby's role at the current company?

April Ashby's current role is Vice President, Content Design Manager in Customer Experience Design.

What is April Ashby's email address?

April Ashby's email address is ap****@****rgo.com

What is April Ashby's direct phone number?

April Ashby's direct phone number is +133681*****

What schools did April Ashby attend?

April Ashby attended University Of North Carolina At Charlotte, University Of North Carolina Wilmington.

Who are April Ashby's colleagues?

April Ashby's colleagues are Jan Brown, Raychel Champion, Ashley Thomas, Vishal Deva, Crystal Marino, Joanna Barrios, Elaine Long.

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