Arjun Narayanan Email & Phone Number

Vancouver, Bc, Ca

Vancouver, British Columbia, Canada

Dubai, United Arab Emirates

■ Coordinated with PR agencies & Social Media agencies to create content that for different brand positioning.■ Collaborated across various departments to create and develop offline marketing collaterals such as brochures, flyers, roll-up banners etc.■ Prepared and maintained accurate inventory of marketing collaterals and SOP’s.■ Working within the budget to develop strategies & coordinated with key stakeholders for various activations, events and partnerships.■ Track KPI’s and prepare marketing reports to present to the management monthly.■ Build and create social media content calendars for different social platforms. ■ Build strong relationships with mall marketing teams for different & unique partnership opportunities across the Middle East.

United Arab Emirates

■ Responsible for 360-degree marketing strategy creation & implementation■ Manage the development of brand websites such as bayut and propertyfinder■ Cultivate and manage corporate circulation and marketing relationships.■ Execution within assigned timelines, budgets and expectations.■ KPI delivery of all activations and executions.■ Building and maintaining activation calendar for Dubai.■ Preparing marketing reports to management on current on-going projects. ■ Create and manage social media posts and content creatives on rentals and sales of residential units. ■ Utilize Google Analytics to track of KPIs.■ Encourage, enable, and work within the team with a positive attitude, providing clear direction and support for all processes and tasks within the responsibility

Chennai

■ Handled global brands such as Pedigree, Whiskas, Sheba Snickers and M&M’s as well as local brands such as ITC Mangaldeep and Ramanujan IT City. ■ Initiate campaigns and communication extensions for Social and Digital platforms. ■ Develop marketing reports for clients on the performances of the campaigns.■ Work within the brief and the timeframe and creatively suggest and implement marketing strategies.■ Develop creative briefs, proposals and project-tracking spreadsheets ■ Effective account management to ensure client satisfaction as well as billing

United Arab Emirates

■ Client accounts managed: PepsiCo (managed brands such as Pepsi, 7UP, Mirinda, Mountain Dew, Lays and Doritos), Abu Dhabi Commercial Bank, Mercedes AMG and Visa. ■ Work within client requirements and project parameters in the creative process, through to the development and delivery of campaign strategies.■ Oversee account billings and regularly communicating updates to the client’s team on status quo.■ Expedite all aspects of the commercial calendar for the territories across Middle East.■ Work closely with territory marketing teams to develop appropriate communication methodology in line with concept objectives.■ Ensure all aspects of the commercial calendar are supported by relevant channels. ■ Monitor competitor media plans, OOH, radio, cinema, social platforms and other annual commitments.■ Review marketing media plans and support with the creative requirement for these media plans.■ Implement Omni channel experience across all communication mediums.■ Develop segment marketing strategy from insights and perform campaigns for digital, social and customer value management.■ Supported sales representatives in the field, attending private seasonal product launches to determine future marketing and product strategies.■ Created, implemented and designed successful campaigns based on quarterly calendar events.■ Built strong relationships with mall marketing teams on partnership opportunities.

B.Sc.(Hons), Business Management

Diploma In International Baccaulaureate