LIQID is one of the leading independent wealth managers in Germany with a mission to level the playing field for affluent investors.In a few clicks, it allows successful entrepreneurs, creators and makers to invest in the same opportunities on the same terms as UNWI and institutional investors for a fraction of the previous minimum investment. Its offer comprises LIQID Wealth Management, a multi-award-winning discretionary wealth management service, and LIQID Private Markets, a fund-of-fund offer focused on the world’s leading private equity, venture capital and private real estate funds.LIQID is backed by experienced investors including LGT, the private bank owned by the Princely House of Liechtenstein, HQ Trust, the multi-family-office of the Harald Quandt family, Toscafund Asset Management and Project A. It currently manages in excess of €2 billion for its clients.The company is backed by leading investors from the wealth management, private equity and digital space, including LGT, Toscafund Asset Management, HQ Trust, Project A and Dieter von Holtzbrinck Ventures.

- Established and executed the B2B marketing strategy for products related to VR and AI- Increase the brand’s presence by 200% across all online platforms- Created weekly and monthly marketing reports, analyzed competition reports, and organized information on Confluence (Jira) - Worked with VR tools and concepts for the development of complex high-level stationary, room-scale, and arena VR experiences- Developed product positioning through visual content with Figma, Sketch, Unity, and also created football matches in- VR videos- Executed multiple campaigns across Google Ads, Facebook, Instagram

- Built marketing relationships with new and existing partners (SMEs, brands, etc.) across Germany- Created competition reports and monitored online B2B platforms. - Executed multiple campaigns across Google Ads, Facebook, Instagram - Organized and tracked team tasks in Asana- Analyzed the growth on all marketing channels and constantly optimized the campaigns- Created website content and blog posts

- Actively researched the market on potential brand partnerships and indulged in B2B communication with various sustainable fashion brands.- Wrote and oversaw the production and deployment of creative content through blog posts on LinkedIn and drove the strategy of engaging content on digital platforms.- Developed brand evaluation based on market research on the levels of sustainability to assess the ‘Home Living’ brand partners.- Built response plans keeping in mind the competition and came up with innovative ideas in the sustainable fashion industry.

- Supported recruiters in the search and selection of personnel for offers from international donors ( eg. European Union, World Bank, European Investment Bank) and replacements of staff in ongoing projects of GIZ International Services in Germany and abroad.- Participated in the entire recruitment process in English, including direct search and research in internal and external databases and social networks (LinkedIn).- Proactively approached experts, communicated with suitable candidates.- Reviewed and prepared application documents as well as candidate preselection.- Supported in the maintenance, administration and further development of GIZ's company database.- Evaluated CVs based on complex job profiles.

- Increased engagement with potential buyers and sellers on business media platforms, LinkedIn, and Twitter.- Improved market reach for products by marketing them on social media channels using SEO, Google Analytics and Social media marketing.

- Assisted the marketing team in gathering databases and creating target groups for Below the line marketing strategy.- Researched on the online payments market in India and prepared working market models in comparison with other potential competitors

- Marketing team member to create content for social media marketing for targeting students interested in social internships, volunteer work, and employment abroad by writing blog posts, creating online posters and youtube advertising, - Participated in local and national conferences including National LeadershipDevelopment Seminar- Worked towards making people aware of the Sustainable Development Goals 2030