With a Bachelor of Science in Marketing from Wright State University, I currently excel as a Direct Marketing Manager at altafiber, where I specialize in executing targeted direct mail campaigns and optimizing pricing strategies. My core competencies include tradeshow planning, leveraging market information, and utilizing tools like Airtable to enhance operational efficiency.At altafiber, our team collaboratively enhanced campaign performance, ensuring customer engagement and satisfaction. My commitment to driving continuous improvement aligns with the organization's culture of innovation. With a history of managing social media trends to maintain brand consistency, I bring a diverse perspective and a strategic approach to marketing in the digital age.
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Direct Marketing ManagerAltafiber Jul 2023 - PresentCincinnati, Ohio, United StatesIn my role as a Direct Marketing Manager at altafiber, I oversaw and let a team to execute direct mail campaigns for both altafiber and Hawaii Telecom. Working closely with cross-functional teams, I ensured that pricing strategies and offers were developed and delivered on time to meet customer needs. Additionally, I led vendor meetings to provide feedback and edits, ultimately improving campaign performance and customer engagement. -
Head Of MarketingCoffeeaf Nov 2022 - Nov 2023Indianapolis, Indiana, United States• Designed new coffee bags and managed website and social media ads on Google, Facebook, and Instagram for CoffeeAF.• Created and maintained a Google profile, conducted product photo shoots, and handled all social media content using Hootsuite.• Led weekly stakeholder meetings to discuss progress, analyzed sales data for marketing needs, and achieved increased brand visibility and engagement.
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Marketing Project CoordinatorStaco Energy Products Apr 2021 - Jul 2023Miamisburg, Ohio, United StatesPrepared marketing campaigns and event budgets with finance personnelManaged a team to plan all tradeshows, work events, and sales tripsPlan and facilitate meetings to share plans and explain future business goalsManaged social media trends and best practices to drive continuous improvement and follow brand consistencyManage and create daily social media posts to build brand presence on LinkedIn, YouTube, Facebook, and InstagramSupported the Marketing Director in evaluating and establishing the marketing plan and strategy for the company Updated website with product information provided by our engineersManaged a creative team to deliver productive marketing campaignsManaged all email campaigns going to reps and customers to boost brand awareness -
Marketing CoordinatorKriwan Americas Jan 2016 - Apr 2021Dayton, Ohio, United StatesProvided pricing and availability to customers through analyticsResolved order and inventory problems with data analysis.Coordinated in house salesDelivered administrative support services to improve marketing efforts Assisted in all event planning and budgeting for the year.Wrote, proofed, and edited content in accordance with established brand guidelines
Ashley Thomas Education Details
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Marketing
Frequently Asked Questions about Ashley Thomas
What company does Ashley Thomas work for?
Ashley Thomas works for Altafiber
What is Ashley Thomas's role at the current company?
Ashley Thomas's current role is Direct Marketing Manager at Altafiber.
What schools did Ashley Thomas attend?
Ashley Thomas attended Wright State University.
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