I am a UX and Senior Graphic Designer passionate about creating user-centered experiences that blend aesthetics and functionality. My transition into UX design builds on over a decade of crafting impactful visual content in retail, fashion, and e-commerce, where I honed my ability to enhance user engagement. I excel at transforming complex ideas into intuitive, engaging designs that foster trust and loyalty.
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Senior Graphic DesignerWayfair Nov 2022 - Aug 2023• Identified inefficiencies in presenting campaigns to stakeholders and designed Miro Board templates to streamline the review process, enhancing clarity and workflow consistency.• Led the design process from initial sketches and ideation to final mock-ups, ensuring concepts were aligned with business objectives and effectively communicated to stakeholders.• Participated in dynamic brainstorming sessions, developing and translating ideas into effective design mock-ups aligned with… Show more • Identified inefficiencies in presenting campaigns to stakeholders and designed Miro Board templates to streamline the review process, enhancing clarity and workflow consistency.• Led the design process from initial sketches and ideation to final mock-ups, ensuring concepts were aligned with business objectives and effectively communicated to stakeholders.• Participated in dynamic brainstorming sessions, developing and translating ideas into effective design mock-ups aligned with business objectives. Show less -
Freelance Graphic DesignerEloquii Apr 2022 - Nov 2022Remote• Collaborated in brainstorming sessions to create mock-ups, translating diverse feedback into effective visual solutions aligned with business objectives.• Oversaw daily email campaigns, banner ads, paid campaigns, social media assets, and e-commerce imagery for digital platforms.• Regularly presented design concepts and execution plans to senior designers, project managers, and the marketing team to support business growth. -
Senior Graphic DesignerRainbow Shops Oct 2021 - Mar 2022Brooklyn, New York, United States• Directed the development of cohesive digital assets, including email campaigns, homepage updates, ads, and eCommerce banners, ensuring brand consistency.• Partnered with the Creative Director to design branding boards for holiday and promotional photoshoots across various platforms. Managed all designers and projects using Monday.com• Collaborated with creative and merchandising teams to analyze email performance and strategically optimize website updates and campaigns, boosting… Show more • Directed the development of cohesive digital assets, including email campaigns, homepage updates, ads, and eCommerce banners, ensuring brand consistency.• Partnered with the Creative Director to design branding boards for holiday and promotional photoshoots across various platforms. Managed all designers and projects using Monday.com• Collaborated with creative and merchandising teams to analyze email performance and strategically optimize website updates and campaigns, boosting traffic and engagement. Show less -
Graphic DesignerAnn Inc (Ann Taylor | Loft | Lou & Grey) Feb 2020 - Mar 2021New York, United States• Created engaging graphics and digital assets for campaigns, websites, emails, and social media, ensuring brand consistency and optimized designs for web and mobile platforms.• Partnered with cross-functional teams to develop presentations, content, and design solutions that enhanced internal and external engagement.• Produced sketches, prototypes, and high-quality designs using Adobe Creative Suite, staying updated on industry trends to deliver impactful and strategic solutions. -
Owner & DesignerAshley Iris Designs Jan 2018 - Feb 2020Greater New York City Area• Designed and delivered a wide range of print and digital assets, including campaigns, emails, social media content, e-commerce imagery, catalogs, flyers, mailers, and website layouts, ensuring consistent and impactful branding.• Worked directly with small business owners, predominantly women of color, to pitch innovative marketing and branding ideas tailored to their business needs, enhancing their ability to connect with customers and boost sales.• Led the entire design process from… Show more • Designed and delivered a wide range of print and digital assets, including campaigns, emails, social media content, e-commerce imagery, catalogs, flyers, mailers, and website layouts, ensuring consistent and impactful branding.• Worked directly with small business owners, predominantly women of color, to pitch innovative marketing and branding ideas tailored to their business needs, enhancing their ability to connect with customers and boost sales.• Led the entire design process from brainstorming and concept development to final prototypes and high-quality deliverables, utilizing Adobe Creative Suite and staying informed on design trends to create effective solutions. Show less
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Graphic DesignerGabriel & Co. Jan 2014 - Mar 2018• Led the design and execution of print and digital assets, including catalogs, flyers, postcards, online banners, sell-sheets, mailers, and website layouts, ensuring cohesive branding and visual consistency across all platforms.• Designed email templates using Mailchimp and Constant Contact, managed campaign calendars, and analyzed performance to optimize future email marketing efforts.• Retouched and refined product images, ensuring all graphics aligned with brand guidelines and… Show more • Led the design and execution of print and digital assets, including catalogs, flyers, postcards, online banners, sell-sheets, mailers, and website layouts, ensuring cohesive branding and visual consistency across all platforms.• Designed email templates using Mailchimp and Constant Contact, managed campaign calendars, and analyzed performance to optimize future email marketing efforts.• Retouched and refined product images, ensuring all graphics aligned with brand guidelines and maintained visual integrity across digital and print materials. Show less -
Photo/Art Department AssistantLatina Media Ventures Jul 2012 - Aug 2012New York, Ny
Ashley Cabrera Skills
Ashley Cabrera Education Details
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Ux Design -
Major: Graphic Design Minor: Sociology -
User Experience Design -
Web Design
Frequently Asked Questions about Ashley Cabrera
What is Ashley Cabrera's role at the current company?
Ashley Cabrera's current role is UX Designer | Graphic Designer.
What schools did Ashley Cabrera attend?
Ashley Cabrera attended Brainstation, State University Of New York At Binghamton, Brainstation, Parsons School Of Design - The New School.
What are some of Ashley Cabrera's interests?
Ashley Cabrera has interest in Social Services, Children, Civil Rights And Social Action, Politics, Education, Human Rights, Arts And Culture.
What skills is Ashley Cabrera known for?
Ashley Cabrera has skills like Leadership, E Commerce, Powerpoint, Social Media, Illustrator, Retail, Digital Photography, Graphic Design, Movers, Digital Media, Layout, Photography.
Not the Ashley Cabrera you were looking for?
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1sjsu.edu
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1cloudmed.com
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Ashley Cabrera
Miami, Fl -
3nexteraenergy.com, citrix.com, nexteraenergyresources.com
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