Ashley Capps Email and Phone Number
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Award-winning communications professional with a talent for identifying and activating on culturally relevant moments to drive brand awareness with consumers. Deep expertise in developing campaigns for food brands, particularly CPGs and commodities, working alongside marketing teams. Media relations strategist with placements in USA Today, Forbes, Yahoo, The Huffington Post, People, Entertainment Tonight, Food & Wine, Bakery & Snacks, among others. Prepared and trained executives and celebrities for media appearances and interviews. Managed large, interdisciplinary teams as well as worked collaboratively with agency partners. Led public relations initiatives for 50+ product launches ranging from food to fashion to gaming. Developed and executed influencer campaigns for brands such as J.P. Morgan Chase, Marriott, Frito-Lay, and Udi's Gluten Free. Led management of multimillion-dollar budgets.
Pepsico
View- Website:
- pepsico.com
- Employees:
- 130301
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Director, Brand Marketing Communications, Pepsico Foods North AmericaPepsico Jul 2021 - PresentDallas, Texas, United StatesAwards: 2022: PR News’ Platinum Award, Sports PR Campaign of the Year, Cracker Jill
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Senior Communications Manager, Burger King North AmericaRbi Mar 2021 - Jul 2021Lead brand communications for Burger King North America (U.S. & Canada).Work with cross-functional teams, including category leads, innovation and sustainability leads, marketing teams, franchisee communications, and external partners to launch key products and brand initiatives. -
Independent Public Relations And Communications ConsultantCapps Public Relations Jul 2020 - Feb 2021Dallas, Texas, United StatesServed as a PR consultant with The Food Group, servicing brands like Mars Wrigley, SaltWorks, and Prince Edward Island Seafood.
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Vice President/Account DirectorKetchum Jun 2018 - Apr 2020Dallas, TxVice president in Ketchum’s food and beverage portfolio practice leading a bi-coastal team in the planning and execution of earned media and integrated marketing campaigns for Frito-Lay.Served as the brand communications lead for the Frito-Lay account, spearheading campaigns for some of the biggest snack brands on the planet, including Lay's, Doritos, Cheetos, Tostitos as well as 13 other brands within the portfolio.Award-winning and nominated campaigns during my tenure include: - Gold SABRE, Marketing Communications, Integrated Marketing, Smile with Lay’s (2020) - Innovation SABRE, Brand Content & Creativity, Best in Identity Branding, Doritos Another Level (2020) - Finalist, Digital & Social Media, Social Media/Social Networking Campaign, Cheetos House of Flamin’ Haute (2020) -
Vice PresidentFleishmanhillard Oct 2011 - Jun 2018Dallas/Fort Worth AreaMember of the engagement team working on behalf of consumer clients, with a focus on food and beverage. Responsible for building and implementing integrated marketing campaigns, including developing media and social media strategy, content and messaging; conducting national media relations; large-scale event coordination; and providing strategic counsel for clients to enhance reputation and/or build brand awareness, resulting in increased sales. -
Account ExecutiveEdelman Jul 2010 - Oct 2011Client work included strategic planning, national and local media relations, product launches, event planning and social media community management. Clients represented include Dickies, Freeman, SuperMedia, The Jason Kidd Foundation, KingsIsle Entertainment, The Grove School and Holly Clegg. -
Associate Assistant Account ExecutiveEdelman Aug 2009 - Jul 2010Served as account support to consumer and corporate clients by drafting media materials, pitches, e-newsletters and fact sheets. Also responsible for compiling coverage reports, activity reports, weekly and monthly reports as well as conducted daily media monitoring.
Ashley Capps Skills
Ashley Capps Education Details
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Graduate With High Distinction -
Journalism, Strategic Communication
Frequently Asked Questions about Ashley Capps
What company does Ashley Capps work for?
Ashley Capps works for Pepsico
What is Ashley Capps's role at the current company?
Ashley Capps's current role is Director, Brand Marketing Communications, PepsiCo Foods North America.
What is Ashley Capps's email address?
Ashley Capps's email address is am****@****ail.com
What is Ashley Capps's direct phone number?
Ashley Capps's direct phone number is +121466*****
What schools did Ashley Capps attend?
Ashley Capps attended Naveen Jindal School Of Management, Ut Dallas, University Of Missouri-Columbia.
What skills is Ashley Capps known for?
Ashley Capps has skills like Media Relations, Strategic Communications, Social Media, Social Media Marketing, Press Releases, Event Planning, Public Relations, Facebook, Integrated Marketing, Cision, Marketing Communications, Ap Style.
Who are Ashley Capps's colleagues?
Ashley Capps's colleagues are Juan Sebastián Montaño Maldonado, Eric Del Moral, Aadvik Singh, Kathy Daniels, Andreia Oliver, Christina Burnett, Christopher Suzuki.
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Ashley Capps
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3selectbank.com, wellsfargo.com, localfirstbank.com -
Ashley Capps
Founder, Chief Stylist For Ac.Styles | Helping Individuals Define Their Personal Style, Gain Confidence, And Get Ready EffortlesslyLos Angeles, Ca2boonandgable.com, vmware.com8 +131280XXXXX
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