Ashraf Youssef Email & Phone Number

New Cairo City, Cairo Governorate, Eg

Cairo, Egypt

▪ Responsible for the achievement of distributor portfolio countries financial business targets (Sales, Gross Profit, WC, Cash Flow) and other non-financial targets.▪ Implements specific country-distributor strategies to secure target achievement which are fully consistent and compliant with FHCS’s overall strategies, KPI's and objectives.▪ Acts as a corporate entrepreneur, creates, develops, and executes ideas, programs and initiatives which are relevant not only for the countries is responsible for but for the company in total.▪ Ensures full compliance with all stated practices, strategic objectives & reporting deadlines as well as defined corporate policies and guidelines.▪ Acts as an ambassador and ultimate representative of the FHCS organization within the local country; builds company image by collaborating with customers, community organizations, authorities, and employees in line▪ Execute market entry strategies and support changes in business-models following Country portfolio exercise.▪ Implement “Go to Market” excellence in the distributor portfolio (Distributor management guidelines, Distributor business models, best-practice sharing, sales tooling development, etc.)▪ Responsible for Budget and Investments within distributor portfolio, including Media.▪ Ensures a seamless and target group-oriented communication, execution, and monitoring.

Egypt

Egypt

Egypt

•Managing Greater Cairo & Upper Egypt sales teams & distribution partners.•Establishing sales fundamental. •Setting strategic plans in terms of sales targets, forecasts & budgets.•Following up on sales plans implementation.•Coordinating with Trade Marketing team for planning & implementing trade activities and projects.•Conducting regular business reviews and assess current versus future business plans.•Selecting potential distributors & following up on their performance.•Managing, Developing and leading traditional trade Sales team.

Egypt

• Responsible for building the Modern Trade and Pharmacies channel Sales Team.• Introducing Hayat portfolio to the Egyptian Market.• Create and Implement Modern Trade and Pharmacies contracts and Trade Terms.• Leading three Pharmacy Channel distributors. • Planning Modern Trade and Pharmacy Channel Trade Marketing activities.• Managing, Developing and leading Sales team.

Egypt

•Managing the Pharmacy channel Distributor.•Managing & leading the Distributor Sales team.•Organize, Plan and achieve sales and initiatives targets. •Developing and implementing Sales and Promotion Strategies.•Providing on-the-job training and guidance.•Ensuring market development through extensive field visits and contacts.•Performing other sales and Business Development related duties required to meet company interests and goals.

Egypt

•Identify business-building opportunities to mutually grow the customers business and P&G brands.•Develop customers systems, objectives, strategies and incentives.•Participating in re-models and resets of customers stores.•Developing and implementing plans to sell and grow P&G brands and win vs. competition in assigned stores.•Carrying out distribution, shelving, displays and pricing objectives in my area.•Analyze the market to develop merchandising plans and in-store activities.•Help individual customers (whether retail and distributors) build their sales, market share and profit.•Handling National Accounts in Cairo, Alex and Delta.

Egypt

•Responsible for introducing and selling careermideast.com products to the Egyptian and Middle East business market •Perform the sales process from first contact to closed sales and after sales.•Explore Business opportunities and marketing campaigns for online recruitment•Organize and manage employment fairs.

Education record

Bachelor Of Commerce (B.Com.) English Section, Business/Commerce, General