Rabble rousing #1u

- Managing engaging, thoughtful and measurable online programs.- Ran online advertising program for annual online training events throughout the year.- Wrote, launched, and designed creative - Ran online trainings for 14 grantees tasked with helping homeowners stay in their homes thanks to President Biden's COVID relief affordable housing program

• Engaged educators and the public about federal and state education issues, including the reauthorization of the current federal education law and #DegreesNotDebt.• Directed colleagues in the Campaigns and Elections, Government Relations, and Human Civil Rights departments in their digital programs. • Developed digital plans and calendars to balance departmental content and goals.• Trained teachers and fellow staff to engage in digital engagement through conferences and events, including the annual national conference. • Created engaging websites and targeted emails to engage around specific issues important to educators.

- Data, field, and digital negotiator- Coordinated offline to online actions including our event sync, digital field promotion, national partnerships (like National Youth Enrollment Day!), constituency engagement, and email and social media marketing- Helped get 8 million Americans connected to their new health insurance options

- Managed events online under key projects – Get-Out-the-Vote (GOTV), debate and convention watch parties, and rolling recruitment.- Led the digital implementation of the OFA GOTV website (barackobama.com/GOTV).- Translated requirements for the tech, data, and analytics teams and tracked deliverables.- Prioritized tasks to ensure timely promotion through online properties – email, dashboard, Facebook, mobile, etc.- Developed original content for webpages, autoresponders, and social media. - Conducted online trainings and ensured quality experience for online supporters – including hosts and attendees.

Executed online programs and advocacy campaigns to recruit supporters, raise online donations, and attract media attention. Tested and analyzed online efforts to achieve best results.

Managed online program to engage members, achieve legislative goals, and recruit for events. Oversaw new media, analytics, and online advertising, and adjusted messaging based on performance.

As part of a two-person marketing team, I helped launch a new website, logo redesign, and social networking and email marketing strategy.

At the Carnegie Academy for Science Education, I administered science, math, and technology professional development for K-12 teachers in Washington, D.C.

Drafted press releases and maintained media contacts.