Leading an all-inclusive end-to-end supply chain involving Demand planning, Procurement, Manufacturing, Warehousing and Logistics of chilled, frozen and ambient category and carefully achieving the requirements of the internal and external customers by handling the entire product life cycle from strategic planning to tactical activities in line with Market Business Strategy.- Working with senior management to develop annual strategic business plans and alignment of goals for future prospects.- Increased forecast accuracy from 70% to 90% by governing S&OP meetings to provide strategic cross-functional collaboration in liaison with sales, marketing, trade marketing, production and quality to ensure everyone is aligned with the short term and long-term strategic plan.- Successfully defined and cascaded KPI’s for all positions in line with business priorities to deliver bottom line savings and improve profit margins.- Delivered Savings of PKR 75+ million and effectively manage OPEX and CAPEX of SC in an environment marked with double digit inflation, huge currency devaluation shock and other economic challenges through better pricing/vendor management, optimizing consumptions of different raw materials, initiating out of the box solutions.- Effectively managed for Un-interrupted supply in COVID19 throughout the value chain and supervised successful product launches within the imposed lockdown restrictions by strong visibility and real time decision making.- Achieved highest service level (98%) with lowest inventory by developing tools and processes to improve visibility, efficiency and accuracy throughout the value chain.

Spear-headed 2 New product launches of completely different categories within a record time of 4 months.- Analyze Bill of Materials (BOM’s) to ensure material availability and manage the phasing of material delivery to minimize risk of running out of stock.- Generated a saving worth PKR 30 mio by Identification and monitoring of Cost to serve projects and follow up for its timely execution.- Lead strategic procurement initiatives, govern the development of category related sourcing contracts and agreements; lead negotiations and conduct developments with key suppliers.- Leading change in the function to re-set the culture, adopt automation and build the right foundations with high team engagement level to drive profitable growth for the company.- Recommend changes to key material planning parameters like safety stock, MOQs, replenishment cycle, & planning process workflows- Developed Standardized Best Practices to ensure sustainable output in all warehousing activities and supported 20% increase in volume without any additional cost.

Effectively supervised chilled, frozen and ambient warehousing in 4000+ Pallets in 2 x in - house and 3 x 3PL Warehouses across the country with high level of service, best possible lead times and lowest possible cost to achieve an annual business turnover of PKR 4 billion+ - Slashed Warehousing cost by 15% through competitors’ benefit, multiple initiatives internally to reduce product storage, effective planning and optimization of inventory levels.- Efficiently planning warehousing capacity analysis based on 3-year growth plan to make operational plans as well as strategic decisions of capacities, resources, transportation and distribution network redesign.- Improved OTIF (On time- In full delivery) KPI from 76% to 92% by mitigating gaps in the process and operational in-efficiencies.- Enhanced Customer fill rate by 10% through development of daily based visibility dashboard to perform RCA and implement critical logistics KPI’s to identify gaps in system and physical process.- Generated savings worth PKR 15 mio through multiple projects (dedicated vs trip-based model, double stacked transportation, increased UPP’s) in logistics by identifying possibilities of improvement within the available resources.

- Generated PKR 30 mio saving by taking cost effective measures to manage the complex supply and demand planning of milk to balance efficiently in avoiding any shortage and excess inventory of chilled, frozen and ambient category.- Analyze historical sales data/trends and future business expansion plans while working cross-functionally to achieve continuous improvements in the accuracy of demand forecasts.- Achieved Highest DPA (Demand Planning Accuracy) translating into PKR 10 mio saving by managing supply and demand equilibrium.- Monitor forecast accuracy and forecast bias and provide feedback to the leadership regarding sales/stock levels/stock outs and its impact on business objectives.- Working with supply planning to ensure demand is transformed into a supply plan and communicated to the production team for the effective flow of information between the Demand and Supply.- Highlight production planning issues / bottlenecks / propose-initiate immediate action to secure business continuity.

Looking after as a Country Manager for Sales , Marketing and Business Development in VietnamTeam Building for the assigned region which includes new hiring, training and development and performance managementPerforming Business Development Activities like Barters with Industrial Magazines /Exhibitions/ Chamber of Commerce/Trade BodiesCreating , Managing and Mentoring the Agent(s) working under the umbrella of Tradekey in VietnamProposing Sales Forecasting and BD Activites for Vietnam to the top ManagementForseek new opportunities in the Untapped countries of Asia Pacific Region

Selling Online B2B / Digital Marketing Services to the clientele of Asia Pacific RegionInvolved in designing online timely marketing campaigns in different regionsExploring and monitoring competitors strategies in the regionPreparing research materials and business plans for international clientsConducting offline meetings with clients for presenting B2B/Digital services

- Achievement of shift-wise production plan targets in terms of schedule, output, quality, hygiene, safety, cost and consumer complaints- Implementation of Unilever Operational & Leadership Framework in routine tasks and relating it to functional competencies.

Learning experience includes Ammonia Unit (Reforming, shift conversion, gas purification)Urea Unit (MPD, LPD, Vacuum System, Prilling)Utilities Unit (Boiler, cooling towers, natural gas plant, water treatment)