Brooke Bane-Herzog Email & Phone Number

South San Francisco, California, Us

New York, Us

- Analyze 1st & 3rd party data to provide actionable insights that support external clients and internal product, marketing, and leadership teams, communicating compelling findings for technical and non-technical audiences.- Build visualizations for dashboards, reports, and other self-service tools for internal and external stakeholders.- Develop forecasting models to help leadership and finance teams make data-driven strategic business decisions.- Collaborate on cross-functional product optimizations efforts (e.g. A/B tests, feature releases, and correlations in behavior & conversion).- Lead data integrations with 3rd party partners to enable reporting on e-commerce activities.- QA analytics events and validate raw data for new products, new features, and new data integrations.- Support and mentor junior analysts by helping prioritize work, review and QA analysis, and glean insights.

New York, New York, Us

- Develop KPIs, reports, and dashboards to provide insights into product performance and customer behavior that result in business recommendations for internal teams and external clients in the digital insurance industry.- Collect and cleanse data from various sources, including raw client data, internal data lakes, and Google Analytics.- Formulated robust data quality rules and logic to ensure data integrity, documenting exclusions and archiving erroneous data where necessary, and citing correspondence between the client and internal teams.- Create, test, and validate calculations to produce various metrics for policy sales, retention, and claims reported. - Analyze user behavior to understand how customers interact with the product and find user commonalities to identify potential marketing opportunities.- Design Tableau data visualizations displaying interactive reports containing filters to hone in on specific insights.- Assume Product Owner role for client-specific reporting websites that display metrics in finalized visualization format, working with ETL, BI, UI, & QA developers on a Scrum Team using Agile methodology to execute the product.- Communicate ETL and BI logic through detailed documentation in JIRA, as well as UI/UX requirements or updates.- Perform QA checks for all aspects of the reporting website in development, staging, and production environments.

New York, Ny, Us

- Lead consultant on client-facing projects producing data-driven solutions to optimize supply chain inefficiencies, managing internal team members as well as consultants from outside companies. Interfaced with domestic and international clients to collect, cleanse, and validate data to ensure accuracy.- Analyzed large datasets, conducted exploratory analysis, and queried relational databases in SQL to discover actionable insights and identify opportunities to enhance sales, streamline processes, and minimize costs.- Forecasted sales and production costs to assess future variables and their associated implications on the business.- Conducted hypothesis testing, regression analysis, and used other statistical methods to further audit findings.- Develop business cases and ROI assessments based on complex analyses synthesized with market research.- Consolidate quantitative and qualitative findings into a presentation that tells a compelling story to both technical and non-technical audiences, utilizing Tableau and Excel for easy-to-understand data visualizations.- Present findings to clients’ C-suite personnel to aid in strategic business decisions.

Auckland Cbd, Nz

- Managed database containing information on New Zealand’s lawyers, firms, judges, and courts.

Davidson, North Carolina, Us

- Collaborated with Project Manager and Procurement Department in updating schedules and reports for the manufacturing of AP100 Reactor Coolant Pumps (RCPs) for both domestic and international clients.- Developed new system to track RCP parts in inventory, in production, or procured from outside suppliers to ensure that each stage of designing, building, and testing could proceed on schedule.- Participated in conference calls with international partners comparing information of the functionality of RCPs shipped and put through testing externally.