Senior Marketing Manager
CurrentAdvocating healthier lifestyles to Singapore residents through meaningful and engaging public education campaigns.
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@philips.com
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Benedict Chen is listed as Senior Marketing Manager at Health Promotion Board, a with 650 employees, based in Singapore. AeroLeads shows a work email signal at philips.com and a matched LinkedIn profile for Benedict Chen.
Benedict Chen previously worked as Merchandising Team Lead at Lazada and Trade Marketing Manager at Philips Electronics. Benedict Chen holds Bachelor'S Degree, Business Administration And Management, General from University Of London.
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As a Business graduate who was looking to get his feet into Finance, a Marketing opportunity was opened to me instead.Since then, I've been wonderfully challenged to think creatively and analytically.From Brand building, digital marketing, loyalty marketing to visual communications, copywriting and project management, it's never a dull day at the office as the Marketing landscape continues to evolve.
Listed skills include Marketing, Microsoft Office, Microsoft Word, Public Speaking, and 18 others.
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Singapore
Advocating healthier lifestyles to Singapore residents through meaningful and engaging public education campaigns.
Singapore
Leading a the Lazada Singapore Campaigns Merchandising Team to grow platform efficiency, with customer-first as the guiding principle.
Singapore
Create awareness and demand for Small Domestic Appliances, Personal Care and Mother & Childcare through strategic omni-channel Marketing campaigns.Lead Go-to-market strategy for NPDs, and drive sell-through at the trade (online and offline) with data-led promotions.Maintain leadership in Market Share with In-store Visual Merchandising, events and partnered content / programs with Retail channels.
Central Singapore
Increase brand share through Marketing communications (ATL, BTL, Digital) for Singapore market.Setup logistic and retail operations for Direct-to-consumer sales channel.Design customer experience, fitting-out renovations and visual merchandising for Flagship Store.Plan and execute launch of Flagship store (Print, Digital and PR), to drive awareness and footfall.
Customer Lifecycle Management: Maximise customer stickiness and minimise churn rates through BTL promotions and communications.Plan and lead targeted up-sell and cross-sell campaigns to increase services per customer and ARPU.Develop and launch Value-added Services to augment main revenue streams.
Singapore
The Co-brand Credit Cards team looks after a portfolio of numerous co-branded Products.I worked with various internal teams and external business partners to create effective campaigns to drive:1. Card Member Acquisition2. Incremental Card SpendingI took ownership of ensuring campaigns were communicated effectively through various marketing channels (print media, eDMs, social media, etc).
Other employees you can reach at hpb.gov.sg. View company contacts for 650 employees →
Agnes Ng
Colleague at Health Promotion BoardSingapore
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Ina S.
Colleague at Health Promotion BoardSingapore
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JL
Jocelyn Lum
Colleague at Health Promotion BoardSingapore
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Wendy Tay
Colleague at Health Promotion BoardSingapore
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YK
Yan Koh
Colleague at Health Promotion BoardSingapore
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Abimbola A.
Colleague at Health Promotion BoardDowningtown, Pennsylvania, United States
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Kris Ong
Colleague at Health Promotion BoardSingapore
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George Ketserov
Colleague at Health Promotion BoardRussia, Russian Federation
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Kelly Lim
Colleague at Health Promotion BoardSingapore
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JL
Jodeen Lau
Colleague at Health Promotion BoardSingapore
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Quick answers generated from the profile data available on this page.
Benedict Chen works for Health Promotion Board.
Benedict Chen is listed as Senior Marketing Manager at Health Promotion Board.
AeroLeads has found 1 work email signal at @philips.com for Benedict Chen at Health Promotion Board.
Benedict Chen is based in Singapore while working with Health Promotion Board.
Benedict Chen has worked for Health Promotion Board, Lazada, Philips Electronics, Philips, and Grohe Pacific.
Benedict Chen's colleagues at Health Promotion Board include Agnes Ng, Ina S., Jocelyn Lum, Wendy Tay, and Yan Koh.
You can use AeroLeads to view verified contact signals for Benedict Chen at Health Promotion Board, including work email, phone, and LinkedIn data when available.
Benedict Chen holds Bachelor'S Degree, Business Administration And Management, General from University Of London.
Benedict Chen is listed with skills including Marketing, Microsoft Office, Microsoft Word, Public Speaking, Strategic Planning, Project Management, Product Marketing, and Digital Photography.
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