Beatriz Suarez is a Strategy and Transformation leader at IBM. Responsible for Digital Sales initiatives that drive market share growth and new client acquisition in SMB enterprises within Europe, Middle East & Africa. She identifies growth and sales execution improvement opportunities to implement programs for successful deployment. Expert on Go-To-Market strategies, top of funnel demand engine and sales development models through to sales progression, expansion, and retention of clients. She helps clients scale and grow their business through innovation leveraging IBM’s Solution portfolio.With over 20 years of experience in Technology, Beatriz has led Sales, Marketing and Operations organizations with international assignments in United Arab Emirates, China, Spain, and Ireland bringing business digitization to drive the achievement of revenue and market share growth through Digital Sales route to market and in collaboration with partner ecosystem. She majors operationalizing strategy and implementing Digital transformation to drive investments and financial results as trusted advisor to the Digital Sales VP and partner in the Senior Leadership team.As a growth mindset leader and certified Blue Core Coach and supervisor, Beatriz takes pride on developing and empowering teams promoting collaboration, innovation, and resiliency to achieve high performance and excellence.
Listed skills include Business Analysis, Operations Management, Sales Operations, Data Management, and 45 others.