Ben C. Email & Phone Number

Brighton, England, United Kingdom

Leading the digital marketing at 15below, I work with the Head of Marketing and other members of the marketing team to achieve business goals. I maintain a monthly plan, analysing the consumer experience across digital channels, making recommendations, and managing the digital marketing budget to meet CPL and ROI targets.Key responsibilities.

Brighton, England, United Kingdom

Overarching responsibility for the digital marketing function at 15below, delivering strong results including a +70% YoY increase in website traffic and +220% increase in organic search impressions.Key duties included:- Analysing the end-to-end consumer experience across all digital channels which includes SEO, paid channels, email marketing, social media.

Brighton, United Kingdom

Working within a small marketing team spanning two brands; worldwide ski travel specialists Ski Safari and Freedom Treks who offer cycling & walking holidays in Europe and Asia. I was primarily tasked with leading the marketing for Freedom Treks.As part of my role, I helped to establish Freedom Treks as a key player in the industry. I developed a strong.

West Sussex, United Kingdom, United Kingdom

Freelance work helping a number of small businesses with website design and online marketing. This included:- Designed client websites built around the Wordpress CMS, complete with full onsite SEO (meta data, pages optimised for site speed, correct internal links etc)- Created comprehensive marketing strategies to improve sales or lead generation- Regular.

Gatwick

Responsibility for management of the affiliate programme for Evans Cycles (the UK’s largest specialist cycle retailer), alongside generating & nurturing key online partnerships. Tasked with increasing ecommerce business both in the UK & internationally.Key responsibilities included:- Development of Evans Cycles Affiliate marketing mix through recruitment &.

Crawley, England, United Kingdom

• Delivery of digital marketing strategy through various channels for the Specialist Holidays Group division of TUI Travel PLC, a FTSE 100 company and one of the world's leading leisure travel providers. Working on.
• Management of Affiliate programmes for 8 brands
• Key contact for relationship with major affiliate network, including daily interaction
• Primary source of engagement and communication with website publishers
• Optimisation of publisher activities, including outreach and recruitment
• Overseeing creation and optimisation of links & banners (including briefing process)

Central London

A 13 month internship during my third year at university in a busy central London office. Experience gained in the trade marketing, PR and MICE departments of this global organisation. Corresponding on a daily basis with the general public, journalists, trade organisations and international offices.

Leisure Marketing

Dissertation subject: Opinion leadership on blogging platforms

Education record