A founding partner of Axiom Design Partners. Axiom are a creative agency. We create, reposition, renew and ignite brands. A brand and marketing strategist with nearly three decades of experience crafting strategic, engaging and enduring branding solutions.Over the course of his career, Ben has delivered many successful branding, marketing and digital projects for a range of clients from large multinationals to small, innovative start-ups. Clients span the mining and resource sectors, property, construction and engineering, technology, tourism and not for profit sectors. In addition, he is also experienced in the planning and execution of many complex wayfinding and interpretive signage projects for the tourism, commercial and healthcare sectors.He first founded his own successful design practice Charrette Design in 1997, merging with Sean Elsegood Design (SED) to form Axiom in 2005.Ben leverages a deep understanding of branding and business strategy paired with an almost unnatural ability to instantly decipher and distil complex information into a cohesive, manageable and marketable context.Specialties: Branding, Brand Strategy, Digital Strategy, Graphic Design, Web Design, Advertising, Marketing, Environmental Signage, Signage, Print Design, Exhibition Design, Museum & Interpretive Signage.