Small Business Owner
Current
Self-Employed
•Developed the brand name, logo, color scheme, and overall branding strategy•Created a range of designs for apparel, including t-shirts, hoodies, and hats•Collaborated with vendors and suppliers to source high-quality fabrics and materials for the clothing•Designed and launched the website, including creating product pages, copywriting, and graphic design•Developed and implemented a social media strategy for Instagram and TikTok, including creating content, captions, and hashtags to increase engagement and grow the brand's following•Produced and edited videos for social media and website, including shooting product demos and behind-the-scenes footage•Managed all aspects of marketing, including email campaigns, influencer partnerships, and digital advertising•Coordinated and oversaw the production process, ensuring high quality and timely delivery of products•Conducted market research to identify new trends and potential product ideas for future releases•https://www.instagram.com/tightlife.co/