Bill Michael Email and Phone Number
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Passionate marketer, driven problem-solver, enthusiastic relationship-builder, creative thinker, effective communicator, team-oriented professional and constant student. I understand the importance of being nimble, staying flexible, thinking quickly, acting with strategic purpose and never losing sight of the customer.My specialties include: Marketing Strategy, Web/Digital Marketing, Demand Generation, Nurture Campaigns, Customer Lifecycle Marketing, Social Media Marketing, Project Management, Event Marketing, Program Management, Interactive Marketing, Content Creation, Data Analytics, Customer Relations, and Communications.
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Omni-Channel Marketing ManagerCisco Mar 2019 - PresentDrive strategic planning and lead the execution of integrated, omni-channel digital marketing initiatives across customer-facing channels for Cisco's Data Center architecture within the Americas -
Global Demand Generation Campaign ManagerXerox Jul 2017 - Mar 2019Webster, New YorkLed strategy and drove execution for global, omni-channel demand generation campaign supporting Xerox’s Graphic Communications/Production Print business, tasked with driving measurable multi-million dollar revenue targets. Responsibilities included: campaign strategy/messaging/mix, data profiling and acquisition, lead scoring/transition rule strategy, nurture stream design/execution/optimization, Marketo/Salesforce.com oversight, sales offers, customer life-cycle programs, cross/up-sell opportunities, cross-channel integration (outbound, paid media, webinars, direct mail) and global deployment. -
Content Marketing ManagerXerox Jan 2017 - Jul 2017Webster, New YorkSupported businesses heightened focus on content marketing through creation and management of best-in-class content to coincide with various phases of buyers journey. Activities and accomplishments included: • Enhanced awareness, visibility and consideration of products and offerings through creation of varying forms of rich, optimized content, including long-form (blogs), gated (white papers and eBooks), social, multimedia and video• Collaborated as part of cross-functional demand generation team tasked with leading content management efforts. Primary responsibilities included: campaign messaging, value proposition, content strategy, content mapping, gap analysis, nurture stream content selections, net-new content strategy and execution, email and landing page copy development,, webinar strategy/content/execution, and global implementation (translation, validation and deployment across 6 languages and 10 countries.)
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Emarketing Manager (Social Media And Web Marketing)Xerox Oct 2012 - Jan 2017Webster, New York- Manage social media presence for Xerox's Graphic Communications business, spanning Twitter (@XeroxProduction), Facebook (Xerox Digital Print), YouTube and blogging platforms (Xerox Digital Printing Hot Spot). - Developed and implemented strategy of social channels through content creation, data analytics, social listening, paid advertising, event support, customer support and sales prospecting- Organically drove 43% growth in blog traffic and 113% growth in Twitter network while generating over 15 million impressions across social networks (25% increase over prior year)- Orchestrated presence of Xerox’s Production Print business on Xerox.com, including content creation, metric analysis, page optimization, and overall visitor experience enhancements- Proficient in Google Analytics, Google Search Console, Google AdWords, Facebook Ad Manager, Spredfast, and Hootsuite
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Marketing Communications AnalystXerox Corporation Apr 2008 - Oct 2012Webster, New YorkHeld responsibility for national, international, and regional trade shows and events, with involvement on shows such as drupa, IPEX, Print, Graph Expo, PMA, and OnDemand. Managed strategic integration of applications between product technologies, workflow solutions, business development, and finishing technologies. Also managed show collateral, application testing, pre-prints, and substrates. Manager of the Xerox Best-of-the-Best Program (2009-2012), a global award program open exclusively to a select tier of customers. Was responsible for all marketing activities, including eCommunication, web content and creative development, legal, translation (5 languages), customer support, as well as the development of more than 50 case studies for winning applicants.
Bill Michael Skills
Bill Michael Education Details
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Multidisciplinary Studies, Marketing And Project Management -
New Media Publishing
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Liberal Arts And Sciences/Liberal Studies
Frequently Asked Questions about Bill Michael
What company does Bill Michael work for?
Bill Michael works for Cisco
What is Bill Michael's role at the current company?
Bill Michael's current role is Result & data-driven full stack marketing professional, experienced in demand gen, social-, digital- & content-marketing.
What is Bill Michael's email address?
Bill Michael's email address is jo****@****rox.com
What is Bill Michael's direct phone number?
Bill Michael's direct phone number is +151387*****
What schools did Bill Michael attend?
Bill Michael attended Rochester Institute Of Technology, Rochester Institute Of Technology, Monroe Community College.
What are some of Bill Michael's interests?
Bill Michael has interest in Working Out, Learning Of The Latest Marketing Trends, Traveling, Technology, Competitive Sports, Education, Running, Writting.
What skills is Bill Michael known for?
Bill Michael has skills like Multi Channel Marketing, Direct Marketing, Marketing Communications, Variable Data Printing, B2b, Marketing Strategy, Digital Printing, Integrated Marketing, Account Management, B2b Marketing, Email Marketing, Digital Marketing.
Who are Bill Michael's colleagues?
Bill Michael's colleagues are Iouliani (Juliana) Symeonidou, Morne Grobler, Ghulam Sakhi Khaksar, Gar Webster, Ahmed Abdelmoaty, Miguel Castaño, Anna M..
Not the Bill Michael you were looking for?
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Bill Michael
Data Analytics Senior Principal At Slalom Consulting | Data Analytics & Data GovernanceChicago, Il3bakertilly.com, gmail.com, slalom.com -
Bill Michael
Shareholder And Co-Chair Of Trial Practice Group At Greenberg Traurig, LlpMinneapolis, Mn2mayerbrown.com, gtlaw.com -
Bill Michael
Parsippany, Nj4yahoo.com, merriam-webster.com, incurrent.com, swktech.com2 +197388XXXXX
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