Billy Wilson Email & Phone Number

Boston, Massachusetts, United States

Boston, Massachusetts, United States

- Founded and managed a research panel analyzing consumer behavior in the OneASICS Loyalty program. Oversaw onboarding, engagement, and survey design for thousands of participants. Orchestrated communication strategies and spearheaded collaboration across marketing, CRM, and product teams.- Designed and executed in-depth qualitative interviews with.

Boston, Massachusetts, United States

- Successfully led the development of an upsell product within the Ninja Foodi line of heated products, employing a waterfall development process. The product is now available in prominent retail stores such as Best Buy, Target, and Costco- Collaborated with Brand Marketing and Creative teams to implement final decisions on packaging, instruction guides.

Cambridge, Massachusetts

- Created and executed a YouTube strategy based on creating personality-driven content that led to a 60% increase in organic subscription growth and generated tens of thousands of unique and organic viewers- Assisted with social media planning, brand imaging, and user engagement on social platforms- Monitored paid influencer engagement and pinpointed.

Lexington, Massachusetts

- Assisted with the review of all marketing materials by the medical, legal, and regulatory stakeholders, by maintaining knowledge of internal Takeda guidelines- Analyzed data on promotional material approval, and identified useful statistical trends and relationships through the data- Maintained relationships with Takeda’s distribution partners to ensure.

Bachelor Of Science In Business Administration, Marketing Concentration, Marketing, Magna Cum Laude

Shoe Design