Blake Robinson Email & Phone Number

Sydney, New South Wales, Australia

An influential leader that translates strategy into best practice program design and implementation across all departments. Initially supporting the merge of two companies and then driving ongoing efficiencies to increase the company EBITDA and prepare it for resale by Platinum Equity. Responsibilities● Leadership of 6 staff and numerous cross-functional and external project members● Strategic development of programs of work● PMO governance frameworks and program delivery● Supportive PMO to other change teams in the business● Budget management ● Mentoring / developing project professionals● Program / project management of key business initiativesAchievements● Tactical supply chain improvements program – $7m in cost savings, risk reduction and compliance obligations. o Carrier rate optimizations, packaging tenders, Warehouse process and tech enhancements (AMRs, manifesting, packing, returns, etc), ERP (SAP) enhancements, master data enrichment.● E commerce program – Cost savings of $1m pa and increased rev of $900k pa o Customer migration and ecomm platform decommissioning, B2B platform conversion to B2C (Covid)● Customer service program – $800K in cost savings, increased customer service KPIs o Merge of Staples and OMax Sales support teams, Customer set-up process and tech ● Print and Marketing Services Efficiency Program - $1.5m in cost savings o Tender, implementation and integration (with SAP) of new quoting software, inventory lifecycle management, storage rate and SKU rationalization, productivity gains through business process simplification, team restructure (over 80FTE)● Sales program – $2.3m reduction in costs, Increase in sales of $18m pa o Established new BDM team (roles, targets, workflows etc), Salesforce CRM enhancements, established Linked-in SaaS, Contract management process & tech, Account Manager roles refinement and productivity increase, open orders reduction/management, team restructure (Approx 150 FTE)

Sydney, Australia

Senior leader of the newly appointed IT team, to lead key programs that would offer the company the technology support it needed to simplify its operations an advance its sales, in preparation of Allegro Funds resale.Achievements● Data / Reporting Program – overhaul of very outdated data collection, transformation and presentation technology to enable appropriate and informed decision making: o Centralisation and maintenance of key system data into an enterprise level cloud-based SQL data warehouse o SSRS and data cubes for simple data access and manipulation o Delivery of a suite of key C-level reports o Discovery phase and recommendation of advanced reporting tools● ERP Program – increased store profitability and streamlined operations via tool enhancements o ERP store support (rostering, accurate COGs, Electronic ordering, structured workflows, product preparation and more). o Implementation of Dynamics 365 for finance● Marketing Program (Initiation phase only) – increase sales and marketing ROI o Implement a new CRM, automated marketing tool and personalisation platform

Professional consultant employed in contract and fixed-term permanent roles to make impactful and timely business transformation.● Datalicious (client Telstra) – Led on/offshore dev team with scrum to deliver the development of cutting-edge media attribution technology to meet client strategic marketing objectives o 10% conversion increase,15% decrease in CPA, ● Metcash – Contribution and delivery of digital team strategy. o Delivered the POC for the IGA Brand ecommerce site (including mgmgt of outsourced dev teams, content managers, ops/store managers, marketers, executives) o Delivered the ecommerce website for 50+ store owner● APG & Co - Management of cross-functional projects that balanced ecommerce, supply chain, customer service and retail store objectives across four fashion brands. o Increased revenue and reduced cost by introducing “Ship-from-Store” and “Click-and-collect” functionality and an ecommerce dashboard o Increased customer service productivity through case management enhancements● Razorfish (client Sydney Opera House) – Redesigned and rebuilt the Sydney Opera House website with improved ticket purchasing and upsell experience● Nabo.com.au – Launched a brand new social media platform● Living Social – Executed revenue initiatives including direct management and overhaul of the yield department o Increased average revenue/campaign by 20% (data driven decisions, market consolidation, new procedures, subject line etc) o Reduction of FTEs by 20%.● OurDeal – Strategic insights and continuous improvement leader, driving improvements with marketing, site development and internal processes o Avg 15% increase in MoM profitability and 30% reduction in FTEs● Westpac – Introduced process improvements to enable the regulatory reporting services to meet compliance objectives. o Performance reports, development of issues management system, change management protocols● McCormack Brokers – Analysis and valuation of businesses

Bachelor Of Commerce (Bcom), Accounting And Finance

Education record