Marketing Strategy Manager: Go-To-Market & Digital Channels
Current- Translates business priorities to campaign plans via GTM cross-channel playbooks
- Manages channel orchestration practice across Email, Digital Ads, Content Syndication, SEM, etc.
- Leads key stakeholder relationships, scopes new projects & collaborates on resourcing+planning
- 2023 Team Wins: +127% site visits from target audiences, +71% Leads, -17% ad spend