Bob Cusick Email & Phone Number

Atlanta Metropolitan Area

Drive Social Media is one of the countries fastest growing advertising technology companies. We are focused on bringing every partner a minimum three times return on investment by any means necessary. For over ten years we have been keeping up with the massive shifts in consumer attention to online platforms like Facebook, Instagram, Amazon, and Google. Drive has developed a cloud -based advertising management platform to achieve better campaign results and transparency while improving… Show more Drive Social Media is one of the countries fastest growing advertising technology companies. We are focused on bringing every partner a minimum three times return on investment by any means necessary. For over ten years we have been keeping up with the massive shifts in consumer attention to online platforms like Facebook, Instagram, Amazon, and Google. Drive has developed a cloud -based advertising management platform to achieve better campaign results and transparency while improving advertising efficiencies to stimulate revenue growth. We pride ourselves on comprehending and delivering the industries best practices and solutions to our partners Show less

Atlanta Metropolitan Area

Led Merger of two companies, increasing revenues from $2.2M-$3.1M. Meets with clients to discuss products/services and fosters lasting relationships with the client base. Identifies opportunities to expand client base and networks with prospective clients for their business. Sets quarterly and annual sales goals and oversees the hiring, training and activities of sales associates. Ensures sales and productivity goals are met. Presents information regarding clients and sales at company meetings,… Show more Led Merger of two companies, increasing revenues from $2.2M-$3.1M. Meets with clients to discuss products/services and fosters lasting relationships with the client base. Identifies opportunities to expand client base and networks with prospective clients for their business. Sets quarterly and annual sales goals and oversees the hiring, training and activities of sales associates. Ensures sales and productivity goals are met. Presents information regarding clients and sales at company meetings, devising innovative ways to market products and services>Improved the effectiveness and productivity of the sales team>Established processes, key performance indicators, and compensation plans>Implements, hires, trains the salesforce>Developed go to market sales aides, print, online Show less

Greater Atlanta Area

Launched a growth strategy to grow the region by 200% exceeding unit and revenue growth. Responsibilities included marketing and selling new franchises in the Southeast. Directed new franchise transactions in Georgia, Tennessee, Alabama, and Mississippi. Managed customers' expectations and contributed to a high level of customer satisfaction. The United Franchise Group exceeded $500M in sales while offering nine distinct and unique brands with more than 1400 independently owned franchises in 80… Show more Launched a growth strategy to grow the region by 200% exceeding unit and revenue growth. Responsibilities included marketing and selling new franchises in the Southeast. Directed new franchise transactions in Georgia, Tennessee, Alabama, and Mississippi. Managed customers' expectations and contributed to a high level of customer satisfaction. The United Franchise Group exceeded $500M in sales while offering nine distinct and unique brands with more than 1400 independently owned franchises in 80 plus countries.>Defined and executed sales processes that drove desired results>Compiled information and data related to customer and prospect interaction>Launched new franchise concepts throughout the Southeast>Managed key customer relationships and led in closing all strategic opportunities.>Provided detailed and accurate forecasting. Show less

Greater Atlanta Area

Launched start-up digital advertising division of Dex Media. Created business plan and sales/support infrastructure. Directed new digital product and service offerings exceeding $12M in the first year. Directed and led go to market sales strategies including prospecting c-level, agency, and smb clients.The portfolio included display programs, sem and seo platforms, social media campaigns and e-commerce solutions. Led the hiring, training and development of the entire sales team… Show more Launched start-up digital advertising division of Dex Media. Created business plan and sales/support infrastructure. Directed new digital product and service offerings exceeding $12M in the first year. Directed and led go to market sales strategies including prospecting c-level, agency, and smb clients.The portfolio included display programs, sem and seo platforms, social media campaigns and e-commerce solutions. Led the hiring, training and development of the entire sales team. >Developed sales process and successfully tested eleven new product offerings.>Integrated results and products into parent company Show less

Greater New York City Area

Launched and directed Sales Organizations in New York City, the Northeast, and Southeast US. focused on providing digital and related advertising solutions. Grew revenue from 0-$56M in 3 yrs in the Northeast and 0-$38M in the Southeast. Opened up 21 offices with over 200 crew members and 19 direct reports in 11 states.>Exceeded company and revenue and EBITDA goals in all five years in the Northeast

Greater New York City Area

Directed the sales organizations for RH Donnelley "D+B" in the NewYork and Northeast Region growing revenue from $173M-$212M while creating and introducing new sales channels that were implemented throughout Dun+Bradstreet and partner Nynex Corporation. Increased customer retention rate from 76%-79%, increasing EBITDA while generating $28M in new product offerings.> Led a $230M operation with 83 associates and 9 direct reports.> Drove revenue from $173M-$212M by implementing… Show more Directed the sales organizations for RH Donnelley "D+B" in the NewYork and Northeast Region growing revenue from $173M-$212M while creating and introducing new sales channels that were implemented throughout Dun+Bradstreet and partner Nynex Corporation. Increased customer retention rate from 76%-79%, increasing EBITDA while generating $28M in new product offerings.> Led a $230M operation with 83 associates and 9 direct reports.> Drove revenue from $173M-$212M by implementing two new vertical sales channels.> Launched a new business division in Dun+ Bradstreet that added $28M of incremental revenue.> Increased new customer retention strategies and processes that resulted in retention going from 76%-79% while increasing revenue per associate by 11% during the economic downturn. Show less