• Aided in the refactor, redesign and migration of the legacy app to upgrade Phoenix from 1.3 to 1.4, use new backend calculation engine refactored in Julia and Implemented new design in ELM• Developed insights dashboards which aggregated all of the users’ data across all of their accounts to generate printable and customizable reports • Implemented Baremetrics to track application’s KPI such as subscriptions and cancelations• Developed integrations with third party data providers allowing users to import their client’s basic information, account and holding data into timeline from multiple sources and in different formats (JSON, XML, CSV)

• Designed and developed a new website using React, Gatsby CMS and GraphQl• Redesigned and added new features to an existing application for managing Rewards, Contests and Lotteries for new ICOs using Elixir/Phoenix• Designed and developed a new blog for promoting ICO campaigns using React, Gatsby CMS and GraphQl

• Designed and Developed website using Angular 5, Bootstrap 4 and Node.js• Responsible for on page Search engine optimization• Performed detailed analysis of business requirements, wrote up software requirements specifications, translated business strategy into product features and prioritized tasks to quickly iterate an MVP of an Administrative Dashboard.• Designed and Developed an Administrative Dashboard using MongoDB, Express, Angular5 and Node.js to manage customers, itineraries, flights, accommodations, and workspaces

• Marketed and sold full range of digital marketing products and services through effective marketing planning and data driven results• Monitored, analyzed, interpreted and optimized paid campaigns across multiple online channels to reduce customer acquisition costs and increase web traffic, brand awareness and online conversions• Communicated campaign performance, analysis, insights and potential conversion optimizations to senior management • Created websites, blogs and creative content to support marketing campaigns

• Successfully established and built software engineering and mobile app development company providing solutions to a variety of companies’ business and operational needs.• Led complex software development for a broad range of functions including accident insurance, management systems, CRM, Retail Foreign Exchange and pre-paid credit card e-commerce, sales and management systems• Built a solid reputation for delivering high-quality, cost-efficient technological solutions and tools for driving business development• Acted as project manager, analyst and designer in a number of ad-hoc software and mobile application development projects• Established clear timeline and monitoring systems to successfully manage project delivery within agreed-upon time frame, budget and scope

• Successfully steered and coordinated the digital marketing campaign for the launch of a new digital magazine format for O Estado de São Paulo which included the development of a website, contests, social media promotions, event kiosks, print and digital advertising• Measured, monitored and reported campaign KPIs to team members and management and performed growth experiments to increase campaign reach and engagement• Pioneered ideas to promote a social media crowdfunding campaign to raise R$ 21 Million to bring the soccer player Wesley to Palmeiras Futebol Clube• Contracted, outsourced and coordinated the development of websites, blogs and facebook applications on behalf of our customers

• Collaborated in providing strategic advice to Diagnostika through Endeavor’s eMBA program that targets high-impact entrepreneurs and offers them strategic and personalized advice through 8 – 12 week projects• Mapped Diagnostika’s, competitors, segmented its consumers, identified complementary services and value added benefits to improve customer loyalty and grow market share