Ben Potter Email & Phone Number

When it comes to business development, I’ve witnessed the good, the bad and the ugly. In fact, I’ve been responsible for my fair share of the latter, making a whole load of cringeworthy mistakes in my agency days. But that’s how you learn, right?Anyway, back to the ugly stuff.I think there’s too much of it when it comes to how agencies and clients approach working together; too many ingrained behaviours and antiquated processes that benefit neither party. For agencies, this means winning the 'right' business - consistently - is a lot harder than it needs to be. That's where I come in.I typically work with creative and digital agencies in the £500K – £1.5M turnover range, helping to turn a fledgling new business function into something a bit more grown-up.This might involve making a strategic move to specialise, advice on building your pipeline or help discovering your sales swagger.As well as my work with agency leaders and budding business developers, I’m an avid writer, regularly sharing advice here on LinkedIn and in publications, such as Econsultancy.I have also appeared on numerous podcasts and am a member of the BD100 ‘Hall of Fame’, having been voted one of the UK’s most influential business developers for five years on the bounce (oooh, get me!).Away from work, I am a proud husband and father, dog owner, music lover, DJ, sports fan, football coach (and fan) and craft ale enthusiast.

Listed skills include Digital Marketing, E Commerce, Ppc, Seo, and 26 others.

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  Liverpool John Moores University

  Marketing And Media Studies