Chief Operating And Marketing Officer
Dr. Nick'S White And Healthy
Tampa/St. Petersburg, Florida Area
Founded by Dr. Nick Kavouklis, a successful dentist and entrepreneur, Dr. Nick's White and Healthy is dedicated to producing innovative products to produce whiter teeth and a healthier smile. Formulated with natural, healthful ingredients, our products contain no alcohol, artificial sweeteners, artificial color, or other ingredients that do not add to good oral health. Hired as independent consultant working with owner to develop company and launch a complete line of natural dental care products. Responsible for all aspects of product development and marketing, including: - Devise and manage strategic plans, forecasts and roadmaps - Conduct and analyze market, customer, and competitive research - Manage pricing strategies across markets and distribution networks - Direct all aspects of partner relations including suppliers, vendors, customers, and investors - Build teams, train and mentor staff, encourage and maintain cross-functional communications - Design and produce all packaging, branding, training, and sales and marketing collateral materials - Prepare and present customer, vendor, investor and training presentations - Partner with sales team, provide product training and participate in sales calls as product and program expert - Plan all product, marketing and sales strategy, manage budgets, and analyze results to ensure effectiveness - Guide product development and line extensions, from initial research to production