Brad Pennington

Brad Pennington Email and Phone Number

Data-Driven Digital Product & Marketing Leader | Product Management | Digital Strategy | Customer Experience | Analytics @ Gartner
stamford, connecticut, united states
Brad Pennington's Location
New York City Metropolitan Area, United States
Brad Pennington's Contact Details

Brad Pennington personal email

n/a
About Brad Pennington

Digital product and marketing leader with expertise in: - Testing and developing solutions to enhance the customer experience - Leveraging data and customer insights to improve digital platforms - Developing digital strategy and product roadmaps - Design thinking principles and Agile development methodologies- Cross-functional requirements gathering and strategy alignment- User centered designs- Process optimization- Driving results

Brad Pennington's Current Company Details
Gartner

Gartner

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Data-Driven Digital Product & Marketing Leader | Product Management | Digital Strategy | Customer Experience | Analytics
stamford, connecticut, united states
Website:
gartner.com
Employees:
18405
Brad Pennington Work Experience Details
  • Gartner
    Marketing Solutions Director
    Gartner Apr 2022 - Present
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  • Cvs Health
    Agile Transformation
    Cvs Health Apr 2020 - Apr 2022
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  • Asurion
    Director Digital Product Management
    Asurion Oct 2014 - Jan 2020
    Business owner of Asurion’s retail digital experience, including tech support, warranty registration and claims for top brands such as Walmart, Amazon. com, Staples and The Home Depot.Manage teams pioneering Agile development methodology and continuous delivery within the product organization, increasing code releases from twice monthly to one per week.Manage IT development priorities, roadmaps and backlog for digital projects and initiatives.Assisted in the strategy and development of a cloud based, API driven platform to enable increased flexibility and security across all clients.Drove 52% increase in digital adoption and 35% in digital NPS.Developed and implemented testing strategy utilizing Adobe's Test and target functionality.
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  • Asurion
    Director Online Carrier Portals, Online Marketing
    Asurion Jan 2013 - Oct 2014
    Developed and executed online strategy for Asurion’s white labeled integrated mobile protection portal for Verizon, AT&T and Sprint.Developed and executed online strategy for Asurion's white-labeled integrated mobile protection portal for Verizon, AT&T and Sprint, delivering increased web utilization by 21%.Developed strategy for online marketing platform which enabled the business to update the experience without the need for technology, thus driving down development costs by 12%.Primary business partner to IT during the development sprints.
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  • Wyndham Exchange And Rentals
    Director, Online Channel Development - North America Marketing
    Wyndham Exchange And Rentals Aug 2009 - Jan 2013
    Responsible for online marketing strategy and operations, including social media, email, SEO/SEM and mobile.Managed relationships with interactive vendors and agencies.Developed and managed member facing social media channels.
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  • Wyndham Exchange And Rentals
    Sr. Manager, Online Marketing
    Wyndham Exchange And Rentals Jan 2006 - Aug 2009
    Developed and coordinated integrated marketing campaigns across multiple digital channels.Implemented and optimized more than 25 unique monthly e-mail campaigns to a member base of +1,000,000.
  • Cendant Partner Marketing
    Account Manager
    Cendant Partner Marketing 2004 - 2006
    Implemented online advertising campaigns throughout various Cendant owned media properties.
  • The Digital Edge
    Media Strategist
    The Digital Edge 2000 - 2002
    Online media planning, buying and optimization for clients such as American Airlines, AT&T and MVP.com.

Brad Pennington Skills

Social Media Marketing Digital Marketing Web Analytics Direct Marketing Email Marketing Mobile Devices Digital Media Digital Strategy Account Management Crm E Commerce Database Marketing Business Development Competitive Analysis Content Management Digital Product Development Product Development Agile Testing User Experience Marketing Strategy Online Marketing Agile Methodologies User Acceptance Testing Product Management Product Innovation Design Thinking Adobe Analytics Web Strategy Process Improvement

Brad Pennington Education Details

Frequently Asked Questions about Brad Pennington

What company does Brad Pennington work for?

Brad Pennington works for Gartner

What is Brad Pennington's role at the current company?

Brad Pennington's current role is Data-Driven Digital Product & Marketing Leader | Product Management | Digital Strategy | Customer Experience | Analytics.

What is Brad Pennington's email address?

Brad Pennington's email address is br****@****ion.com

What schools did Brad Pennington attend?

Brad Pennington attended Rutgers University, Dickinson College.

What skills is Brad Pennington known for?

Brad Pennington has skills like Social Media, Marketing, Digital Marketing, Web Analytics, Direct Marketing, Email Marketing, Mobile Devices, Digital Media, Digital Strategy, Account Management, Crm, E Commerce.

Who are Brad Pennington's colleagues?

Brad Pennington's colleagues are Anurag Bora, Tymofii Burda, Raghad Alanazi, Marie-Charlotte B., Nathan Skidmore, Simon Ross, Mercedes Mejia.

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