With over 13 years of experience, I have consistently connected with audiences through my outstanding brand work. My extensive expertise in understanding human emotions and cultural nuances has enabled me to deliver impactful campaigns that resonate with the target audience. As a quick problem solver, I thrive on building campaigns based on true insights, leveraging my unique ability to infuse shades of humour and sensibility into my work. My portfolio includes a diverse range of categories, from commercial mainline advertising to behaviour change communication in the social sector.CORE COMPETENCE:Storytelling, TVC, Radio Spot/Jingle, AV, Print Copy, IEC Materials, Branded Content, Influencer Marketing, Creative Strategy, Ideation and Execution.