I am passionate about advocating for customer insights, understanding that behind every data point is a person with unique needs and stories. By leveraging market research and the resulting insights, I aim to drive human-centric strategies that foster deep connections and deliver exceptional value for the brands we partner with at MacKenzie.As a dedicated professional committed to excellence, I bring a unique perspective shaped by my journey in addiction recovery. My sobriety has instilled a profound sense of gratitude, humility, and integrity that I apply to all aspects of my work.In addition to my professional endeavors, I am the co-founder of Rule 62 Foundation, a non-profit organization empowering others to build happy, healthy, and fulfilling lives in addiction recovery. These efforts have allowed me to channel my passion for service and my belief in the inherent worth of every individual into meaningful action.I firmly believe that every person matters. This core value influences my approach to leadership, collaboration, and customer engagement. Whether working with a team, serving clients, or being active in my community, I strive to create an environment where everyone feels valued and heard.Join me on a mission to harness the power of insights, human connection, and community service to create meaningful, impactful change in our professional landscape and beyond.