I've built my work history and experience across technology, consumer goods, and footwear specific industries by leveraging the power of creativity and innovation to inspire and drive successful business outcomes over 28 years. Operating as a consultant for over 18 years, Big Idea Generation Lab, Inc. – now registered as World Of Wonders, LLC - focused on innovation for business by creating unique solutions in category creation / extension, brand strategy, marketing, distribution, and tactical product design strategies. Centering on lifestyle product brands, their consumers and markets - bringing a fresh perspective on creative influence and the value of innovation in business development and market engagement, shareholder value creation and business metrics have consistently and continually improved while in service. Specialized in working as, or with C-Suite and VP level executives, entrepreneurs, and founders of marketing centric brands to help further innovation strategies and implementation, while serving to create harmonic intra-company environments with team minded influence to create brand momentum and gain market share. “Work every day at something you love - and you will never work a day in your life”.