Brian Barlow Email & Phone Number

Fountain Valley, Ca, Us

Santa Clarita, Ca, Us

• Southern California Regional Sales Representative managing specialty and key accounts. • Developed and executed a win-back strategy for regional territory. • Specializing in relationship building and direct sales presentation with key retail decision makers.• Quarterly forecast on key specialty and major online accounts. • New account development, lead follow up, and prospective account generation and vendor guideline set up. • Negotiated and closed on all closeout business with direct online and key regional accounts. • Achieved 97% to plan for 2023 after down Q1 & Q2.• 2024 focus on category segmentation growth plan.

• Sales manager for North American key retail accounts – specialty, department, and sporting goods all product divisions. Oversaw a team of 7 independent sales representatives with key accounts in region.• Direct account manager for teen specialty account Tilly’s, Arlie’s and department store Dillard’s. • Reported directly to GM of North America sales analysis, margin goals, product direction and line planning for key accounts. Responsible for all forecast planning and maintain financial targets for key accounts.• Managed revenue and expenses associated to key account business.• Oversaw all aspects of SMU programs for major accounts. Maintaining margin and MOQ requirements. • Facilitated all new account set up, coordinating sales ops, finance, and merchandise team for vetted compliance.• 2023 diversify business goal with plan for single digit growth. • Extensive conversations to grow categories beyond tee’s, hats, and fleece. • Developed and laid out assortment plan for 2024 GTM initiatives.

• Business development and account management vendor sourcing & design company. • Generated and chased business opportunities lead through account network. • Worked with key specialty major accounts plus branded accounts assisting with apparel development.• Facilitated all communication between production managers, buyers, and the internal team at SOCO. • Created and presented sales presentations for product development and design opportunities. • Managed project timeline by client maintaining production calendar, communicating to main contact. • Monitored selling and implemented categories with retails for key private label production. • Development sales pipeline from $0 to $1.2M 2021.• Built and updated contact list for retailers and brands, given adjustments made after the COVID pandemic. Client List: Travis Mathews, Vuori, Vissla, Stussy, Katin, O'Neill, Amuse Society, Aftco, Hippy Tree, Huff, RVCA, and Billabong. Along with retailers Tillys, Zumiez, and The Buckle.

SALES MANAGER• National Sales Manager representing categories in Men’s, Women’s & Swim lifestyle apparel.• Responsible for implementing and executing company yearly, quarterly, and monthly sales plan by division. • Implemented framework for sales calendar and season sales programs by division and margin plan• Built and managed a team of 10 independent sales representatives covering the USA & Canada plus 2 inhouse customer services agents • Participated in all inventories buying and management of inventory lifecycle in line with margin goals.• Key account manager for lifestyle major accounts PACSUN, Zumiez, Tilly’s, Buckle, Amazon, Zappos, and Nordstrom’s. • Lead new account development, lead follow up, and prospective account generation.• Managed and coordinated all national & regional trade shows and national sales meetings.OPERATION MANAGER• Executed all operating systems for LIRA brand, managing ERP, B2B, eCommerce Shopify website, and third-party operating system.• Managed wholesale accounting software for inventory and order management tools for the entire staff and sales team. • Managed and updated our B2B & B2C systems for all accounts and sales representatives.• Oversaw daily connectivity between all system monitoring daily usage and proper system flow. • Implemented replica Salesforce lead retrieval database and account follow up system for the sales team.• Monitored daily replica salesforce system, including forecasts, reports, deal memos, etc.• Rolled out Drop Ship programs with NORDSTROM {DSCO} and PACSUN {Hingeto} systems. • Conduct retail audits to gather information on sales volume, sales trends, stock levels, the effectiveness of in-store display and promotional efforts.

Irvine, Ca, Us

Outside Sportswear Sales Representative {Southwest} & Key Account Representative.

Marketing and athlete relations.

Associate Of Arts (A.A.)

Marketing