Brian Brooks Email & Phone Number

Salt Lake City, UT, US

Greater Salt Lake City Area

Salt Lake City, Utah

• https://www.downeastbasics.com
• http://hopeaveboutique.com
• Manage DownEast’s and Hope Ave’s ecommerce divisions and daily activities to attain successful performance
• Migrated DownEast’s shopping platform from NS Commerce to Shopify Enterprise
• Supervise Bazaarvoice rating and reviews platform for appropriate and timely responses
• Developed Hope Ave ecommerce site and marketing strategies

• Launched Style Gallery, a new division of Hayneedle.com, based on a curated shopping experience
• Created operational documents to promote work flow across multiple departments
• Collaborate with the Marketing team to merge Style Gallery into the daily email structure
• Assist in the development of Style Gallery stylist avatars with the Creative team
• Research and develop style boards based on design trends, Hayneedle private brands, and SKU performance
• Analyze Style Gallery financial performance within Oracle and site performance through Omniture data systems

• Launched and developed Specialty Shops, a new style of boutique flash shopping
• Sourced new vendors and negotiated vendor partnerships while working to improve profitability and margin goals within the flash sale marketplace
• Established and maintained vendor partnerships while executing negotiation strategies relative to product costs, terms, and shipping
• Worked with Creative to develop an email design to promote each boutique event
• Maintained a monthly calendar of events for both daily sales and Specialty Shops events

• Managed the launch of new niche web stores, working closely with Buying, Merchandising, Marketing, Creative, and Customer Care
• Launched new stores on schedule to achieve planned revenue and profitability and to optimize the customer shopping experience
• Oversaw new SKU setup and the merchandising presentation for each new store site
• Developed site maps for each new store based on competitive research, trends within that genre, and SEO relevancy terms
• Researched vendors and products to sell based on competition, existing sales and traffic data, and cross functional feedback from Buying, Merchandising, and Marketing

• Maintained daily store operations which included managing employees, loss prevention, and upholding company standards
• Built displays and merchandising elements
• Tracked housewares and men’s sales by utilizing company reports to react to trends and drive business
• Other daily responsibilities included opening and closing procedures, meeting payroll goals, banking, and proper signage for promos and products

Breckenridge, CO

• Opened Breckenridge’s first modern home decor retail boutique
• Developed a comprehensive business plan and recruited private investors
• Attended the following trade shows: NYIGF (New York International Gift Fair), ICFF (International Contemporary Furniture Fair) and Las Vegas World Marketplace
• Designed all branding and marketing materials
• Launched veryvector a collection in-house designed home décor products ranging from lighting to wall art
• Created and built all in-store displays and merchandising elements

Breckenridge, CO

• Developed seasonal apparel designs based on popular trends and mountain culture
• Managed inventory levels throughout the retail locations in Breckenridge and Vail
• Purchased blank garments and screen printing supplies
• Managed screen printing shop, employees, and printing schedules
• Attended Magic Trade Show for new fashion and design trends