Brian Mccaslin Email & Phone Number

Chicago, Illinois, United States

Independent consulting practice and entrepreneur with focus on developing new products and business plans, driving new product growth, launching into new markets, building sales forces, leveraging social media, procurement, and sales analysis. Aexora LLC Distributes: 1st Place Science Disinfectant, Kills Coronavirus safely and quickly..• Consulting with Mr Dee's on sales and marketing and new business development. Advising Sandhill Consulting.• Consulted for start up Coco Café beverage company that resulted in an acquisition by Vita Coco.• Consulted with Swagn LLC on procurement and marketing for fashion watch, resulting in adoption by gift channel and Forever 21 retail stores.

Chicago, Illinois, United States

Sandhill’s management consulting team is successful helping private middle market and lower-middle market businesses GROW, FIX & PREPARE for the future. A twenty year old firm, Sandhill’s team of cross functional leaders bring unique perspectives to our client’s businesses, from growing market-share, building brands, licensing, sales & distribution, to digital transformation and talent strategy. Our consultants each have senior management experience working in multiple industries of all sizes. At Sandhill we pride ourselves on working alongside clients to deliver results and transform companies.

BroadStar Wind Systems – Dallas, Texas 2008–2010 A renewable energy start–up engineering and manufacturing firm with breakthrough small turbine technology for the localized generation of wind power.Chief Operating Officer • Recruited by founders in the creation and growth of this 30-employee start-up, and have successfully led the company through concept, beta and pre-production stages.• Presented to potential investors, bankers, and venture capital companies. Championed the creation of the company’s Confidential Information Memorandum which secured the first round of $6 million.• Responsible for Engineering, Sales, Marketing, Human Resources and Administration, Procurement, Legal, and Finance. • Manage all daily operations including prioritizing engineering designs, tasking installation and project management, driving procurement decisions, analyzing financial position, creating sales and marketing strategies, and leading legal preparations.• Recruited, developed and managed senior management team including Chief Marketing Officer, VP Human Resources and Administration, VP Engineering, VP Global Procurement, Controller, and General Counsel.• Developed extensive wind turbine financial modeling including wind turbine power curves, return on investment and internal rate of return models.• Negotiated and created numerous purchasing contracts, investment agreements, and strategic partnerships.

Champion Sales and Marketing – Louisville, Kentucky 2000–2008 A sports licensing novelty company distributing internationally manufactured products through U.S. retail channels.Founder, Vice President Sales and Marketing• Founded company and grew annual revenue to over $5 million. Sold business in 2005. • Managed sales, marketing, procurement and operations.

Gibson Greeting, Inc. – Cincinnati, Ohio 1997–2000Second largest publicly traded Greeting Card Company.Director, Special Markets • Developed custom programs for Frito Lay, Dr. Pepper, Florida Marlins, Pittsburgh Pirates, and became licensing liaison for NCAA and Major League Baseball.• Executed sales and marketing plans including e-commerce and catalog, and generated $5.5 million in first year new revenue.

Golden Books Family Entertainment – Racine, Wisconsin 1990-1997 Leading manufacturer, marketer and publisher of children’s books and entertainment products.Director, Sales • Developed national chain programs increasing sales at Target, Walmart, Toys R Us, Kmart, Borders, and Barnes and Noble.• Managed $200 million of sales and 20% to 30% annual increases with a sales force of more than 200 full and part-time employees.

American Greetings – Cleveland, Ohio 1982-1990 Largest publicly traded Greeting Card Company.District Manager• Managed key accounts including Kmart, Drug Emporium, and Safeway.• Hired, trained and managed a sales force of eleven to an average annual sales growth of 15%.

Bachelor Of Science (Bs), Health And Physical Education/Fitness/Business Administration

Associate Of Arts - Aa, Business Administration And Management, General