Brian Pickering

Brian Pickering Email and Phone Number

Director of Central Planning at Bath & Body Works @ Bath & Body Works
Brian Pickering's Location
Columbus, Ohio, United States, United States
Brian Pickering's Contact Details

Brian Pickering work email

Brian Pickering personal email

About Brian Pickering

I have 18 years of comprehensive retail experience, primarily rooted in creating actionable insights out of cluttered data. I am passionate about bringing to life the stories behind data to fulfill the guest’s needs in an exciting and fun way.As a go-to leader for ambiguous problems, I have spearheaded the creation of multiple new roles and company-wide initiatives. The messier the problem, the more joy that I get out of solving it. I also take pride in building cross-company coalitions that leverage diverse expertise in order to elevate the final output. I am currently leading the charge on the creation of a completely new role that will transform the way Merchants across Target make assortment and presentation decisions.While creating strategies that drive the business forward is critical, my top priority as a leader is the success and development of my team. I focus on empowering and challenging everybody on the team while setting ambitious, collective goals that we can all strive for together. Nothing is more rewarding for me than seeing my team members accomplish their goals and develop into strong leaders themselves.I look forward to connecting with you here on LinkedIn or you can email me at bpick1378@gmail.com!

Brian Pickering's Current Company Details
Bath & Body Works

Bath & Body Works

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Director of Central Planning at Bath & Body Works
Brian Pickering Work Experience Details
  • Bath & Body Works
    Director Of Central Planning
    Bath & Body Works Feb 2022 - Present
    • Leading a team of 15 responsible for Demand Forecasting, Macro & Micro Space Planning, Real Estate, and Merch Planning and Allocation L&D• Created a new analytical process to provide top Merchant leaders with SKU count targets across the entire organization to maximize sales while minimizing product development cost • Provided recommendations on what categories should receive additional placement for Holiday 2022, which drove an estimated $7M in incremental sales
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  • Bath & Body Works
    Space Planning And Demand Forecasting Manager
    Bath & Body Works Sep 2019 - Feb 2022
    Columbus, Ohio Area
    • Evolved the Micro Space Planning team for Body Care into an insights driven organization and established the team as a feeder of outstanding talent for the rest of MP&A with 5 Analysts being promoted outside of Space.• Created a new MPQ process and checkpoints that provided actionable insights to Merchant partners. This was the first time that Space has had insights incorporated into the Visual assortment grid and the early visibility to MPQ enabled plan/buys/space to be impacted.• Created a vision for the future of Demand Forecasting at BBW and a pathway to get there – certain aspects are being implemented in 2022 as part of a structural change to best support the organization going forward.
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  • Target
    Senior Insights Leader – Merchandise Insights
    Target Aug 2018 - Sep 2019
    • Drove the creation of the first “Internal Insights” team which will become the key support partner for Merchants in determining Space, Assortment, and Presentation while reducing the reliance on outside Category Management influence. On track to roll out the new structure across all of Merchandising in 2020.• Piloted the Sr. Insights Leader role in three classes within Grocery to identify current gaps in resources that will be needed to develop the best support model possible. Initiated work to quickly close vital gaps and elevate insights capabilities.• Designed clear roles and responsibilities for the new team to ensure that actionable insights are delivered at the right time to drive the business forward.
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  • Target
    Lead Consultant - Assortment Insights
    Target Mar 2016 - Aug 2018
    • Primary Merchant consultant during the creation of a new Assortment Optimization engine that is projected to increase annual sales by over $550M through improved local, guest-centric assortments. • Led the strategic direction for July D49 Soap/Deo revision and implemented full chain Optimizations across 5 classes. Post-revision sales increased by 8.4% compared to a +5.6% YTD trend prior.• Drove execution and analysis of initial Optimization test, which showed a significant 7% sales increase over control in the Cookies category.• Proactively challenged Senior Leadership on concerns with enhancement progress, which led to further tool development being put on hold until sufficient resources can be dedicated to complete the necessary improvements.
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  • Target
    Merchandising Strategy And Insights Leader
    Target Nov 2012 - Mar 2016
    • Analyzed guest/market data to develop guest-centric merchandising and promotional strategies for multiple Grocery divisions totaling over $13B in annual sales• Led development of a holistic 2015 Thanksgiving Grocery strategy that drove a 43% increase in Turkey sales and a 20% increase in Sides sales, while improving Grocery gross margin by $23M.• Awarded MSI Leadership Award for creating a competitive intelligence framework to support War Gaming efforts for Grocery Leadership. Provided team with thorough understanding of the competitive landscape and laid the foundation for Grocery strategy discussion with the Board of Directors to determine future direction of the business at Target.• Developed and piloted new market insights tools that now provide unprecedented access to vital market/competitive data to teams throughout the company.• Managed, led, and developed Experts on the team.
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  • Target
    Strategic Pricing Manager
    Target Aug 2010 - Oct 2012
    • Managed up to 7 Experts – responsible for marking down and optimizing over $3 billion in clearance inventory annually• Led companywide initiative to replace 75% off clearance product with 70% off – drove $45 million in annual gross margin improvement• Developed and enacted improved logic in clearance pricing software – led to $50 million in annual gross margin benefit and received VP Leadership Award• Promoted in position
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  • Target
    Strategic Pricing Leader
    Target May 2009 - Aug 2010
    • Established and defined new Pricing Leader role – involved Pricing in strategy meetings, forecast, walkthroughs, and recap meetings with Merchants for first time ever within division• Created improved process for tracking competitive price rollbacks to ensure the company was priced right – led to $20 million in incremental margin and improved price perception scores• Developed seasonal ad plan for toothpaste – increased sales by $700k during Spring 2010
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  • Target
    Strategic Pricing Expert
    Target Sep 2007 - May 2009
    • Personally responsible for the set-up, optimization, and markdown strategy for over $570 million in clearance inventory annually• Initiated new markdown cadence for car seats and baby gear – improved gross margin and sales by $3 million annually• Achieved highest clearance markdown forecast accuracy and second highest Merchant feedback score on the clearance pricing team• Promoted in position
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  • Target
    Senior Business Analyst, Target Sourcing Services
    Target Jun 2005 - Sep 2007
    • Secured $3 million in contingency product to replace fast selling items – led to an additional $2.4 million in regular priced sales• Ensured 100% instocks for non-retail items by partnering with and coordinating the Merchandise Planning team, vendors, overseas team, and third party logistics providers• Promoted in position
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Brian Pickering Skills

Pricing Strategy Strategy Leadership Pricing Forecasting Management Retail Marketing Strategy Business Analysis Strategic Planning Team Leadership Agile Project Management Competitive Analysis Cross Functional Team Leadership Team Building Project Management Competitive Intelligence Market Analysis Category Management Data Analysis Assortment Optimization Data Analytics

Brian Pickering Education Details

Frequently Asked Questions about Brian Pickering

What company does Brian Pickering work for?

Brian Pickering works for Bath & Body Works

What is Brian Pickering's role at the current company?

Brian Pickering's current role is Director of Central Planning at Bath & Body Works.

What is Brian Pickering's email address?

Brian Pickering's email address is br****@****get.com

What is Brian Pickering's direct phone number?

Brian Pickering's direct phone number is +161233*****

What schools did Brian Pickering attend?

Brian Pickering attended The Ohio State University Fisher College Of Business.

What skills is Brian Pickering known for?

Brian Pickering has skills like Pricing Strategy, Strategy, Leadership, Pricing, Forecasting, Management, Retail, Marketing Strategy, Business Analysis, Strategic Planning, Team Leadership, Agile Project Management.

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