• Shaped commercial strategy for a business processing a high volume of transactions, across multiple channels offering 200+ products.• Grew revenue (+80%) and market share over the last 5 years.• Outperformed industry growth over the last 5 years• Held P&L responsibility to deliver profit target• Elevated operational capacity and utilisation of company assets • Lead the commercial team and control headcount budget.• Instrumental in growing direct online sales by… Show more • Shaped commercial strategy for a business processing a high volume of transactions, across multiple channels offering 200+ products.• Grew revenue (+80%) and market share over the last 5 years.• Outperformed industry growth over the last 5 years• Held P&L responsibility to deliver profit target• Elevated operational capacity and utilisation of company assets • Lead the commercial team and control headcount budget.• Instrumental in growing direct online sales by 100%• Managed key accounts throughout EMEA and North America • Led system integration projects to facilitate 80% growth over the last 5 years, with no new headcount.• Led IT/systems development projects on the Content Management platform.• Developed systems so that audits were automated and exceptions are reported.• Led strategic business planning to achieve targets by distribution channel.• Developed business intelligence reports to help grow our business via our highest yielding distribution channels and products. • Detailed yield management analysis by distribution channel and product to ensure profits are maximised from the best source• Prepared sales targets which influences staffing levels and inventory supply chain• Leveraged opportunities from Franchisor global sales teams, delivering supplementary sales.• Instrumental in digital marketing function, defining SEO and PPC strategy. Show less

• Part of Centre Point Rent-a-Car leadership team.• Relationship managed a customer base throughout EMEA, North America and Australia/New Zealand. • Managed 12 staff (contact centre, business analysis, customer service and marketing). • Negotiated commercial aspects of our franchise agreement.• Key member of the team that successfully won Airport Authorities tenders. • Managed €6m of incremental sales via our branch network.• Developed sales training plan to improve… Show more • Part of Centre Point Rent-a-Car leadership team.• Relationship managed a customer base throughout EMEA, North America and Australia/New Zealand. • Managed 12 staff (contact centre, business analysis, customer service and marketing). • Negotiated commercial aspects of our franchise agreement.• Key member of the team that successfully won Airport Authorities tenders. • Managed €6m of incremental sales via our branch network.• Developed sales training plan to improve up-selling and cross-selling of ancillary products. • Won Making the Difference International Sales Award, 2005 (top from 63 countries – 270% sales growth). Show less

• Joined O2 Communications Ireland from early start-up phase, pre-business launch. • Promoted to Business Sales Manager (Munster), April 2000. Assigned Southern Ireland region, April 2002.• Led a team of 12 staff (field sales, inside sales and office management). • Led acquisition and retention of business sales in Southern Ireland, €50m turnover. • Penetrated SME market. Grew O2 profile in business and consumer markets.• Worked with the Commercial Director to agree sales… Show more • Joined O2 Communications Ireland from early start-up phase, pre-business launch. • Promoted to Business Sales Manager (Munster), April 2000. Assigned Southern Ireland region, April 2002.• Led a team of 12 staff (field sales, inside sales and office management). • Led acquisition and retention of business sales in Southern Ireland, €50m turnover. • Penetrated SME market. Grew O2 profile in business and consumer markets.• Worked with the Commercial Director to agree sales strategy and targets.• Relationship managed existing key accounts, average revenue value per key account was €500k p.a.• Led project to implement a keg tracking system with Heineken Ireland.• Led project to implement a bulk text transmission platform for Dairygold (Agri Co-Op). • Defined and managed a successful sales process.• Leveraged Chambers of Commerce, Marketing Institute and representative bodies (IRHA & CIF).• Worked with distribution partners to ensure alignment with our strategy to win SME business.• Helped recruit and train sales teams of distribution partners.• Negotiated at senior level to win and retain key accounts within public and private sectors. • Top performing sales person in O2 in 2000 (team of 160 sales staff).• High Achiever Award with O2 Ireland on three occasions - Q3 2000, Q2 2000 and Q1 1998.• Targeted and won Heineken Ireland, EMC, Musgrave Group and Dairygold accounts. • Built relationships with O2’s distribution partners. Advised on SME acquisition strategy and sales process. • Leveraged networking, sponsored and advertising campaigns. Hosted customers at Grand Prix, Ryder Cup. Show less