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STRATEGIC MARKETING AND OPERATIONS PROFESSIONALInnovative operations executive with strong background in food service and retail operations, new business development, client relations, P&L management and branding. Proven track record of driving fiscal contribution through ‘middle of the page’ management, strategic planning, and leadership. History of identifying and capitalizing on market opportunities to drive revenue growth. Successful entrepreneurial and multi-unit experience. Obtaining an MBA at Saint Joseph’s Universities Executive Master’s in Food Marketing Program.Willing to relocate.Specialties: New Product/New Business Development, Strategic Positioning, Food Marketing, Retail Specialist, Brand and Category Management, Strong P&L experience, Client Relations
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Director Of Field MarketingSodexo Jul 2021 - Present -
Senior Marketing ManagerSodexo Jun 2016 - PresentWest Palm Beach, FloridaResponsible for development, implementation and analysis of marketing and communication strategies, promotions, Voluntary Meal Plans and partnership retention efforts for campus services in the Southeast region (FL, AL, MS, AR and SC).Lead, train and mentor a team of 15 unit marketing coordinators and 3 area marketing coordinatorsConduct account level research on customer preferences, regional and national trends, spending habits, and campus mappingResponsible for the rollout of new products, services, and marketing programs. Develop marketing plans and strategies for individual business segments, including college/university, independent schools and Sports & Leisure accounts.Promote a customer/client-centered culture that strives to exceed customer and client needs, requirements and expectations.Regularly assist with new sales and retention proposals/presentations. Assist with new account openings to ensure that correct programs are deployed and standards are met.Responsible for leading national division project team in the development and enhancement of the Voluntary Meal Plans
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Brand Manager/Senior Manager, Operational SupportSodexo Nov 2013 - May 2016West Palm Beach, Florida AreaResponsible for the operational excellence of both resident dining and retail programs for 57 Campus Service accounts in Florida, South Carolina, Mississippi, Alabama and Arkansas. Specific responsibilities include: · Identification of appropriate, campus specific programs to heighten customer/partner satisfaction.· Deployment and training of all National and Sodexo Brands. Ensure consistent technical delivery resulting in high customer satisfaction and maximum ROI.· Implementation of all Sodexo programs, systems and initiatives; including Pricing, Recipes, Procurement and Marketing.· New Sales and Account Retention efforts. -
Director Of RetailSodexo 2009 - 2013Director of Retail for Sodexo at Drexel University overseeing 11 business units. Five management and 150+ union/non-union reports. Responsible for P&L management, operations, strategic initiatives and Sodexo/Brand compliance. Additionally tasked with the strategic development, construction and operation of all new concepts campus wide. -
Retal Specialist/Outside Sales RepresentativeThe Chefs Warehouse May 2007 - Nov 2008Outside sales representative for this $250 million food importer/distributor. Responsible for establishing awareness and increasing market share within Pennsylvania. -
PresidentCôté & Co. Specialty Foods, Inc. Jan 1992 - Jan 2007Founder of this highly successful, profitable and well regarded specialty food store with three locations. Performed all aspects of business management including: STRATEGIC PLANNING, MARKETING, NEW PRODUCT DEVELOPMENT, P&L MANAGEMENT, SALES, BUDGETING AND PURCHASING.• Identified an unmet consumer need, developed a strategic business plan to meet those needs and built a $2+MM, highly regarded specialty food business.• Strategically positioned Côté & Co. with an enduring brand image communicating high quality, great service and dependability. • Grew sales an average of 18% per year for 15 years.• Proven ability to analyze/manage P&L statements and develop strategic implications based on data.• Three time winner of Philadelphia Magazine’s “Best of Philly”.• Voted “Best of Bucks and Montgomery Counties” 12 years in a row.• Recommended in Steve Jenkins best selling book, The Cheese Primer; as well as in Pam Andersons The Perfect Recipe and How to Cook Without a Book.
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RetailDean & Deluca 1991 - 1992 -
Senior Account ExecutiveJ Walter Thompson 1988 - 1991Responsible for all phases of Account Management for Warner Lambert's Schick Razors and Blades. Client relations, development of strategic initiatives, cross-functional team leadership and project management. -
Account ExecutiveSsc&B/Lintas Worldwide 1985 - 1988Responsible for all phases of Account Management for Van Munching Imports, Citzen Watches, G.H. Bass Shoes and Carnation Company. Specific responsibilities included development of creative objectives and strategies, analysis of category sales volume, brand shares and spending levels. Coordination of market research and development of marketing implications.
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Assistant Account ExecutiveNw Ayer 1983 - 1985For AT&T Communications, participated in the coordination/implementation of all phases of Account Management including Marketing, Media, Research and Production.
Brian Mccabe Skills
Brian Mccabe Education Details
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Executive Master'S In Food Marketing -
Marketing -
Germantown AcademyLiberal Arts And Sciences/Liberal Studies
Frequently Asked Questions about Brian Mccabe
What company does Brian Mccabe work for?
Brian Mccabe works for Sodexo
What is Brian Mccabe's role at the current company?
Brian Mccabe's current role is Senior Marketing Manager at Sodexo.
What is Brian Mccabe's email address?
Brian Mccabe's email address is b.****@****ast.net
What is Brian Mccabe's direct phone number?
Brian Mccabe's direct phone number is +140733*****
What schools did Brian Mccabe attend?
Brian Mccabe attended Saint Joseph's University - Erivan K. Haub School Of Business, Susquehanna University, Germantown Academy.
What skills is Brian Mccabe known for?
Brian Mccabe has skills like Retail, Positioning, Product Development, Food Marketing, P&l Experience, Food, Cross Functional Team Leadership, Research, Marketing Strategy, New Business Development, Marketing, Account Management.
Who are Brian Mccabe's colleagues?
Brian Mccabe's colleagues are Steve Griffin, Suzanne Harris, Mohnish Makhija, Maria Madalena, Patrick Mormal, Stefania Dias, Laura Kelley.
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