Brian Kennedy Email & Phone Number

Seattle, Wa, Us

Austin, Texas, United States

Collaborated with multiple internal teams to facilitate client data quality assurance including developing an understanding of the clients needs for specific portions of our software platform.Conducted market research within social media platforms (Instagram, Twitter, Facebook, YouTube) to deliver handles and other relevant information for augmenting our automated pipelines and keeping our database of entities currentLearned a deeper understanding of the interworking of teams and their partners, and how they interact with the league and the advertising sphere at large. Gain advanced insights into how brands identify value in properties and execute within the omnichannel universeExplored the social media universe to identify potential leads that would deliver more value to clientsWorked with the Product, Customer Success, Support, and Data Science teams on special client projects related to data quality and research as neededManaged a portfolio of accounts to create and execute a comprehensive client engagement strategy that proactively maintains high customer satisfaction and strong alignment towards customer objectivesDeveloped and nurtured key stakeholder relationships to increase client retention, uncover upsell opportunities, and create brand advocacy; creating opportunities for internal and external Sales Directors to expand revenue Served as the MVP Subject matter expert and as a trusted ally to clients, providing best practices and guidance that enable growth in stakeholder outcomesCreated and managed the timely distribution of high quality client deliverables, with a specific focus on storytelling using data and analyticsCollaborated with internal stakeholders to inform purposeful product and services improvements, utilizing specific context gathered from client feedback

Tacoma, Washington, United States

Supported the primary Content Creator to develop the public persona of the organization for all social media channelsParticipated in marketing event activities designed to increase awareness of WA Golf and the PNGASurveyed tournament stakeholders to document best practices for future tournament improvements Assisted the PNGA Director to supervise workflow of all levels of tournament and company personnel Responsible for tournament task management to ensure smooth execution on day of event

Seattle, Washington, United States

SponsorUnited’s sports business program. SponsorUniversity is unlike any other sports program. Participants in this program will get an all-access pass to the sports and entertainment industry and its dynamic relationship with sponsorship, as well as experience with in-person team and event sponsorship scouting. Worked with the golf department and marketing department as well collecting sponsorship. asset data.Manually procured/tagged visible logo assets at live events and broadcastsHired as a summer intern – organization extended my employment for additional year for special projectsCollected data requirements directly from clients to manage quality assurance Actively researched alternative sources of data to overlay on proprietary software data panels, a.k.a. ProToolPrepared sponsorship and endorsement reports for sports entities (Portland Trail Blazers, Oregon Ducks, Tacoma Rainiers) and brands (Absolut, Fanatics, Toyota) that provided insights to the value of their partnerships Analyzed engagement metrics (such as clicks on social media posts or promotion interactions) to develop insightsInterpreted social media posts, in-venue pictures, and TV recordings to support clients’ data-driven decisions Delivered informal demos to potential interns because of the ability to communicate the relationships in a sports partnershipAcquired valuable sports/digital marketing and networking/relationship-building skills during event attendanceUsed sports networking events with client stakeholders to collect information to improve product deliverables Used ProTool to compile sponsorship assets enabling clients to assess effectiveness of current campaigns

Fall City, Washington, United States

Getting the Golf course ready for play to club standards and interacting with members and staff. Seasonal job: worked this every summer from 2019 to 2021