Brian Wu Email & Phone Number

Manage clients' brand presence on social channels to ensure positive community relations.Report on KPIs and community sentiment breakdown to provide clients informed WoW and MoM analysis.Monitor social channels for social listening to identify and escalate key topics to the clients, including feedback and issues.

Verify employment authorization for new staff to ensure accuracy and integrity of documents.Execute onboarding and offboarding processes of staff members to support effortless transitions.Draft job descriptions for existing positions to promote transparency and concise detail of the roles.

San Francisco Bay Area

Researched, documented, and implemented strategies to streamline the largest annual fundraiser communications, graphic design support, and data management to allow for efficient list management.Designed digital graphics for promotion of Leadership Council Career Panel event, Giving Tuesday fundraising campaign, annual Achievement Benefit, Leadership Council spring fundraiser, and 20 social media posts to further marketing outreach.Systematized the data entry process and ensure timely recognition and tracking of supporters and financial contributions within the Salesforce database to maintain data integrity and positive customer relationships.Established templates for mass Salesforce data to bolster the efficiency of data management.Developed and implemented a clear process of using Salesforce campaigns to track and capture SEO Scholars event engagement.Enhanced marketing strategy for the community of supporters by collecting and analyzing data on marketing content performance to ensure outreach efficacy.

San Francisco, California, United States

Trained in a selective digital marketing program to successfully master marketing tools and techniques such as SEO, SEM, Google Analytics, Google AdWords, Excel, paid social and media planningSharpened digital marketing skills through 200+ hours of hands-on workshops to enhance personal growth and marketing efficiency.

San Francisco Bay Area

Executed social media campaigns for the annual fall fundraiser, and partner sponsorships to an audience of up 5,000Formulated 6 organic social media posts through Hootsuite to advocate the Chef-in-Training program on Facebook, Instagram, and TwitterCopywrote 2 blog features through Wordpress to promote Base Food, Inc. and PostmatesPrepared social media timeline proposals through Google Ecosystem for Postmates sponsorship and San Jose summer camp program to organize outgoing social media contentComposed marketing strategy proposals to establish templates for future sponsorships and new territory expansionsCompiled content for December Newsletter on MailChimp to share the success of the Fall season events and bolster excitement for the upcoming Winter season events

Riverside, Ca

Directed special event staff through event processes (pre-event set up, event activities, post-event breakdown) to provide excellence for members and guestsCreated Google Doc reports regarding facility activities and events for SRC data records to assist administration with data analytics, training, and schedulingPerformed data entry concerning patrons and operations to update daily reports Managed the promotion of the SRC amenities through Snapchat to provide live facilitiy activity to patrons

Riverside, Ca

Collaborated with special event staff through event processes (pre-event set up, event, post-event breakdown) to provide excellence for members and guestsRecorded patron and facility data to assist managers with data entryManaged the promotion of the SRC amenities through Snapchat to provide live facilitiy activity to patronsServed as emergency first responder to ensure guest safety and security

Curated content to write and publish 30 original blog posts to a college-based audienceEdited and created visual graphics for blog posts to boost online appearanceAltered images for blog post banners to install a clear and consistent theme for creator profileProduced social media briefs to promote original blog posts