Jim Briggs Email & Phone Number

Lehi, Utah, Us

Building MX to empower the world to be financially strong.

Austin, Texas, Us

∙ Transforming the Marketing Technology that powers marketers of Earth’s #1 job site∙ Built longterm MarTech transformation roadmap based on marketing needs, goals and future strategy∙ Maintained 100% business continuity during all stages of roadmap progress and implementation∙ Established the End-to-end Marketing Capability Enablement Process (EMCEP)∙ Implemented first ever integrated campaign capabilities across 3rd party and home grown systems consuming 1st and 3rd party data

Austin, Tx, Us

∙ Built and delivered the following systems and models resulting in >10% reduction in lead acquisition cost, 90% SRL follow-up rate, 5x yield on marketing working dollars and >98% compliance with lead delivery SLA - Marketing Yield Model (aligned with Sales & Finance) - Annual budget and planning cycle - Marketing Database/data hygiene system (internal/external) - Forecast/Spend/Reconcile accountability system (aligned to Finance &Accounting cadence and systems)∙ Oversaw Creative Services process reconstruction, deployment and execution resultingin 100% on-time (up from ~50% on-time; avg 2 weeks late) delivery video and designrequired by Marketing Programs∙ Enabled data driven, persona based marketing (Pardot/Salesforce)∙ Launched and maintained 5 website properties (AWS); increased aggregate web traffic by15% (Google Analytics)∙ Standardized data schema across multiple systems (Website, Pardot, Salesforce, Outreach) and teams allowing reporting and analytics resulting in lower marketing cost for high conversion rate by inside sales∙ Defined, built and deployed proprietary Consent Management Platform (CMP) and accompanying program to adhere to new data privacy laws and regulations; passed compliance audit on first attempt with no required changes∙ Directed the planning and execution of a complete rewrite of corporate websites toremove vulnerable CMS and implement a complete component based system resulting in more flexible experiences, faster design and development and reduced time to deployment by 50%∙ Planned and executed the transition to an ​Agile​ marketing team model without requiring a structural change to the organization. This change in operating models has increased the responsiveness to production requests and reduced the backlog from an estimated 7 months to 8 weeks

Austin, Tx, Us

∙ Led the designing, planning, building and deployment of marketing programs enabling financial institutions to grow adoption and utilization of their online products and services powered by Q2. ∙ Increased internal process and capacity efficiency through a scalable planning and production discipline resulting in 50% more programs per 12 month period, 25% higher financial institution commitment levels and 300% more campaign offerings. ∙ Scaled 8 distinct creative packages into 874 campaigns from 150 financial institutions in 35 states and territories. ∙ Launched a highly visual, commerce style website dedicated to campaign asset delivery achieving 618 downloads for 141 financial institution campaigns in the first 4 months of the site. ∙ Developed statistical reporting to evaluate performance of campaigns by period over period, self vs. peers and self vs. predictive statistical modeling.

Austin, Texas, Us

∙ Stood up Financial Institution client management department with overall post-saleresponsibilities and revenue driven targets. ∙ Designed new cross-departmental implementation process delivering a 30% reductionin time to market for client program launch ∙ Developed new and updated data driven proforma model incorporating multiple datasources for pre- and post-sale program evaluation ∙ Implemented new client communications policies delivering transparency and timelinessincorporating client feedback into the day-to-day business of Buzz Points, Inc. ∙ Continuously developed (both data driven and iteratively refined) end user engagement marketing programs driving user adoption and delivering a higher overall program value for financial institutions.

Austin, Texas, Us

∙ First ever strategic accounts General Manager (new role in a new department) ∙ In cross functional partnership: Envisioned, designed and executed departmental reorganization including budgeting, recruiting and training. ∙ Lead a team of 10 Client Directors responsible for the retaining and growing 65% of the firm’s revenue. ∙ Responsible for the overall experience of strategic clients including all Kasasa branded and the largest revenue producing client Financial Institutions ranging in asset size from $30 million to $12 billion.

Austin, Texas, Us

∙ Responsible for overall experience for 200 client banks and credit unions from all parts of the country ranging in Asset size from 50Million to 12Billion and annual revenue of $17.5Million∙ Responsible for strategic planning, execution and communications of company initiatives and progress throughout the organization and across the total base of 572 clients.∙ Key member and contributor to the product development, integration and testing cross-functional team.∙ Designed, built, and deployed Consulting Account Planning tool in two (2) months, significantly increasing cross-functional communication within a highly silo’d firm.∙ Managed three (3) Regulatory campaigns for all clients precipitating from the Dodd- Frank Wall Street Reform bill.∙ Developed tracking mechanisms from several internal data sources to measure value delivered to clients across the team.∙ Established numerous partnerships and agreements across the firm for more interdependent and cross-functional client experiences.∙ Analyzed and redesigned the Consulting structure to enhance client experience, drive additional client value and expand overall team capacity.∙ Recognized with the Chairman’s Coin, the BadAss award, and the first-ever all-around Company Values award.

Austin, Texas, Us

∙ Planned and executed quarterly account plans for up to 53 financial institutions ranging in Asset size from 80Million to 12Billion. Engagement was on the CEO- and CFO-level.∙ Designed and launched over 75 products into market for assigned accounts.∙ Developed five (5) product management, optimization, modeling and performance analyses harnessing over 1,000 monthly data points from over 100,000 consumers.∙ Proven ability to communicate effectively and concisely with senior management and their teams.∙ Trained five (5) new peers and two (2) Directors (one level up) as part of their on boarding process.∙ Developed and built two (2) Client Engagement Tools streamlining and driving efficiencies for lean operation.∙ Developed the first and only benchmarking tool to measure client performance for “reward” checking accounts across various peer groups and peer characteristics.

Austin, Texas, Us

∙ Responsible for 8 direct reports managing projects from up to 80 clients simultaneously.∙ Specialized in process improvement, reducing the average time to implement by 30%.∙ Oversaw the project management of over 180 products brought to market in 6months.

Arlington, Virginia, Us

Battle Captain, Army National Guard 56th IBCT, TXARNG (Baghdad, Iraq) May 2008 - August 2009∙ From September 2008 to August 2009 reduced mortar and rocket attacks on the Victory Base Complex (26 square, 70,000 Multi-National Soldiers, civilians and detainees) from 3-4 attacks per week to 1 per month.∙ Planned and executed Base Defense Operations.∙ Oversight of all entry/exit points (ECPs), Emergency Response (1st Responders), Quick Reaction Force (QRF); coordinated control of airspace.∙ Served as BCT Provost Marshal.∙ Other duties as required.

Austin, Texas, Us

∙ Responsible for 8 direct reports of engineers conducting the technical integration of eight (8) products on three (3) platforms of proprietary software.∙ Oversaw the technical integration of over 270 products for over 200 clients in 9 months.∙ Left position when called back to Active Duty for Tour in Iraq.

Austin, Texas, Us

∙ Responsible for the design and profitability performance of product offerings. ∙ Designed over 50 DDA products for Banks and Credit Unions in markets across the country.∙ Engaged CEO and CFO level of financial institutions for the analysis and recommendations of product optimization over time.

Austin, Texas, Us

∙ Traded for the company on the major US Stock Exchanges. Focus on research driven selection, valuation and entry/exit strategies. Specialized in event driven arbitrage and high frequency trading. ∙ ∙ ∙ Series 7, 63 and 55 security licenses (now expired).

Arlington, Virginia, Us

Captain: Company Commander for 25th Military Police Company in support of three (3) Brigade Combat Teams of the 25th ID(L) including 1st BCT in Alaska, 2nd and 3rd BCTs in Hawaii. Deployed 75 MPs and support personnel to Iraq and Afghanistan sup- porting the GlobalWar onTerrorism (GWOT).∙ Company Commander for the 58th Military Police Company supporting United States Army Pacific Command. Selected to train an Army Reserve Military Police unit from Guam for deployment to the Horn of Africa.∙ 1st Lieutenant:Appointed as the 25th Military Police Battalion Logistics Officer (S4). Simultaneously prepared over 500 Military Policemen for deployment to Iraq and Afghanistan and trained over 12,000 Soldiers in Entry Control Point and Detainee Operations. Served as Provost Marshal On Duty for 25th ID(L).∙ 2nd Lieutenant: Military Police Platoon Leader leading 23 MPs as a unit component of the 3rd Brigade Combat Team, 25th ID(L). Suppor ted all brigade missions, operations and training to include Non-Combatant Evacuation Operations (NEO), Joint Readiness Training Center (JRTC) rotation and Division Ready Force missions.

Mba, Business Administration And Management, General

Certificate, Covid-19 Contact Tracing

Be, Ee

Diploma, General Studies

Bachelor Of Engineering - Be, Electrical Engineering

Bachelor Of Engineering - Be, Electrical Engineering