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Brooke Smith Email & Phone Number
Campaign Fundraising Manager, Advancement
at
Griffith University
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 86%
Current company
Role
Campaign Fundraising Manager, Advancement
Location
Surfers Paradise, Queensland, Australia
Who is Brooke Smith? Overview
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Quick answer
Brooke Smith is listed as Campaign Fundraising Manager, Advancement at Griffith University, based in Surfers Paradise, Queensland, Australia. AeroLeads shows a matched LinkedIn profile for Brooke Smith.
Brooke Smith previously worked as Communications and Marketing Officer at Griffith International and Marketing Manager at The Post Lounge. Brooke Smith holds Communications, Public Relations - Marketing - Journalism from Griffith University.
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Griffith University
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Profile bio
About Brooke Smith
Brooke boasts an illustrious career as a seasoned communications and marketing virtuoso, amassing nearly two decades of unparalleled expertise. Career highlights include the triumphant sale of her esteemed PR agency to the globally revered advertising powerhouse, McCann Worldgroup, where she seamlessly transitioned into a role of influence and innovation.At the helm of her creative prowess, Brooke masterminded an array of campaigns that not only garnered international acclaim but also clinched numerous prestigious awards. Her client portfolio spans a diverse spectrum of industries, encompassing leisure, retail, hospitality, education, real estate, and consumer lifestyle.In 2020, Brooke undertook a transformative path into the realm of education, embarking on a philanthropic endeavor that involves the strategic orchestration of campaigns and initiatives to promote annual giving. Her unwavering commitment is dedicated to the noble cause of securing vital funds for student scholarships, exemplifying her continued dedication to making a profound impact on the world.
Current workplace
Brooke Smith's current company
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11 roles · 22 years
Brooke Smith work experience
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Campaign Fundraising Manager, Advancement
Current
Dec 2022 - Present
Communications And Marketing Officer
May 2022 - Dec 2022
Marketing Manager
Nov 2021 - Dec 2022
Communications Manager, Advancement
Apr 2020 - Jan 2021
Senior Account Manager
After merging my business with The Red Republic/McCann Worldgroup, I took on the role of Senior Account Manager and lead many lifestyle, corporate, hospitality and consumer brand accounts nationally. These accounts included all aspects of PR, social media strategy and content production and event management. Clients included: Harbour Town Premium Outlets, Wintergarden, Tweed City Shopping Centre, Strathpine Centre, Brisbane Marketing, Pillow Talk, THE 4217, Marriott Hotels, Mantra, Accor, Minor Hotels, Global Work & Travel Co. Zumba Australia, Lewis Land Group, Urbex/BMD
Feb 2017 - Feb 2020
Co-Founder And Director
Pineapple Pr
Co-Founder of Pineapple PR, a boutique communications and digital agency based on the Gold Coast. Services include:PublicitySocial Media MarketingMarketingCopywritingBrand DevelopmentEvent Management
Sep 2014 - Feb 2017
Digital Marketing + Communications Manager
With a proven track record in communications strategy, I have successfully overseen and implemented comprehensive communication plans for three rehoming centres, two veterinary clinics, and seven op shops.My dedication extends to the digital realm, where I have consistently managed, developed, and enhanced AWLQ websites, ensuring an exceptional online experience for our valued customers. My commitment to fostering internal communications shines through my adept handling of newsletters, eDMs, and internal websites, facilitating seamless information flow within the organisation.I also possess a knack for crafting compelling content, having drafted editorial pieces for AWLQ's renowned magazine, TAWL TAILS. My ability to strategically create and seize media opportunities has effectively driven awareness and boosted adoptions for our noble cause.In the realm of social media, I excel in devising and implementing strategic plans that captivate audiences and strengthen our online presence. My dedication to data-driven decision-making is evident in my provision of pre and post-analysis for our Business Development Team, ensuring that our campaigns are not only impactful but also optimised for future success. Additionally, my expertise extends to forging valuable partnerships with media outlets and nurturing AWLQ's ambassador program, further solidifying our organisation's presence in the philanthropic landscape.
2010 - 2015
~5 yrs
Senior Copywriter
Working at one of the largest digital agencies on the Gold Coast, Surf Pacific, I was responsible for the management and delivery of various projects and duties including;• Website development management and account management• Web TV strategy filming and video production as well as on camera presentation• Internal and external communications, website and mobile strategy and project management• Online marketing, social media, public relations, online reputation management Study social media trends -Build brand awareness and confidence through SEO and SEM, blogging, video back linking and forum promotion. -Leverage social and new age technologies to generate brand awareness -Brand revitalisation and promotion-Monitor and measure efforts in order to ensure a maximum ROI-Consumer trends and loyalty promotions-E-Commerce implementation, promotion and product placement-Design strategies and manage comprehensive marketing plans designed to penetrate and grow targeted market demographics while building brand awareness.-Plan and carry out regional market research and analysis to keep up with growing web user expectations, while finding ways through SEO and SEM to enhance Google ranking.
Jan 2008 - 2010
Journalist
Nov 2007 - Aug 2008
Journalist/News Director
Radio 97 Tweed Heads
Demonstrated day to day running of a local newsroomPreparation of stories and reading live on airRecording commercials and newsAttending Press Conferences and Liaising with Queensland media organisationsCovering 2007 Federal election.
2005 - 2007
~2 yrs
2 education records
Brooke Smith education
Communications, Public Relations - Marketing - Journalism
Bachelor Of Communications (Pr, Marketing, Journalism
FAQ
Frequently asked questions about Brooke Smith
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What company does Brooke Smith work for?
Brooke Smith works for Griffith University.
What is Brooke Smith's role at Griffith University?
Brooke Smith is listed as Campaign Fundraising Manager, Advancement at Griffith University.
Where is Brooke Smith based?
Brooke Smith is based in Surfers Paradise, Queensland, Australia while working with Griffith University.
What companies has Brooke Smith worked for?
Brooke Smith has worked for Griffith University, Griffith International, The Post Lounge, Mccann Worldgroup, and Pineapple Pr.
How can I contact Brooke Smith?
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What schools did Brooke Smith attend?
Brooke Smith holds Communications, Public Relations - Marketing - Journalism from Griffith University.
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