- Spearheads digital product development of Service-level efforts to communicate Marine Corps modernization initiatives, naval requirements, warfighting, as well as, broader enterprise capabilities to an array of target audiences. - Doubled Communication Strategy and Operations capabilities and capacities within the first two months in the seat, leading to more professional visual information products for Marine Corps Service-level efforts.

Manages Communication Strategy and Operations Occupational Field development through modernization initiatives. Improves occupational field for Marines through military occupational schools, policy, doctrine, training and talent management.

Managed a robust office of more than 30 Marines and civilians in daily tasks involving graphic design, social media engagement, photo studio and video production for senior Marine Corps leaders. Routinely advised Commandant of the Marine Corps and Sergeant Major of the Marine Corps during multiple video productions for the successful delivery of their messages. Worked directly with and prepared the Sergeant Major of the Marine Corps for media interviews in the absence of his spokesperson.- Supervised the Headquarters Marine Corps production of more than 4,000 products that included video, multimedia, written articles with photography and booklets. - Led small teams by providing timely and critical product development support for Marine Corps crisis communication.

- Served as the regional chief in marketing and communication, leading efforts in advertising, marketing, community relations and public relations for Marine Corps recruiting operations in the Midwest. Assisted more than 600 recruiting personnel at more than 300 offices.- Responsible for creating, implementing and evaluating regional marketing and advertising lead-generating plans and campaigns to drive Midwest's youth toward service in the Marine Corps, resulting in more than 90,000 highly qualified leads.- Led creative and innovative teams to develop new ways to focus on recruiting potential applicants by reaching out to popular influencers, using the Marine Corps' combat fitness test as leadership engagement opportunities, thereby increasing access by more than 40% for recruiters.

Hand-selected to assist in establishing a brand-new Marine Corps unit which served as the Marine Corp’s public affairs fly-away element, deploying at a moment’s notice, to provide public affairs and combat camera support for training exercises and contingency operations.- Deployed to nine African countries for contingency operations and partner-nation training and created more than 100+ written stories with photographs and videos. Coordinated with all public affairs offices with the nine U.S. embassies in these countries to ensure narratives were synched and well communicated. Developed weekly media analysis report to gauge impact/relevancy of released media and optimize current/future communications strategies.

Supervised 10 Marines and civilians producing news articles, with photographs and videos, highlighting all 2nd Marine Division operations and exercises. Deployed to Afghanistan for one year and successfully led media distribution efforts, communicating U.S. and allied combat operations to key publics.- Escorted numerous journalists in Afghanistan to include the Washington Times and Fox News. Set-up a live-to-tape with Fox News’ Oliver North and Sean Hannity to discuss operational progress in southwest Afghanistan.- Advised/assisted 10+ Afghan Army public affairs soldiers, helping them inform internal and external publics in Southwest Afghanistan. Trained soldiers in photography, videography, layout and design and video editing. Guided them through media embed process and effective message delivery.

Created and implemented marketing and public relations plans for recruiting efforts intended for more than 600,000 high school and college students. Managed a robust public relations plan for earned media and non-earned media. Advised the commanding officer on best strategies for brand activations and media engagement.Named Marketing and Public Affairs Marine of the Year two years in a row (2009, 2010).- Managed an annual $110,000 budget for brand activations at high traffic events such as the Iowa High School State Athletic Association and Nebraska State Athletic Association championship events. These more than 200 events garnered more than 70,000 highly qualified leads for recruiters.- Worked with billboard managers, television stations and radio public service announcement directors to post/air Marine Corps billboards and PSAs, garnering more than $12 million in free advertising.- Successfully planned and set up more than 15 Center of Influence events, effectively educating high school officials, elected city and state officials about Marine Corps opportunities for the Marine Corps target age market.- Produced more than 50 written articles, 500 news releases and 20 videos about Marine recruiters, new Marines and other proof sources designed to inform our target audiences about opportunities in the Marine Corps.